Calendar Analytics Tell How You Use Your Time

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Calendar Analytics Tell How You Use Your Time

How are you using your time at work? How are you using your time at home? If you don’t measure these analytics on yourself — you really don’t know! Did you make your to-do list for today? Is a to-do list the way you measure your success — a checked-off list? But what if you really took ten times longer to do — or accomplish that to-do list than you really wanted to take? You won’t know the answers to these questions in your life and work unless you use Calendar Analytics to tell you the truth about yourself.

Calendar Analytics Tell How You Use Your Time

Did you know that businesses waste an estimated $37 billion on ineffective meetings annually? Yes, that’s billions, not millions, of dollars lost simply due to inefficiency. You can keep yourself and your business out of the equation by using Calendar to master your time management.

Every time you use your Calendar to plan meetings, track hours, or organize your day, it’s working behind the scenes to make time management easier for you. The secret is Calendar Analytics, part of your dashboard that calculates how you’re using your time. With this insight, you can better tell how your time should be spent to be more productive and efficient:

Meeting Distribution

Start by looking at the distribution of your meetings. When you plan a meeting in your Calendar, it gets archived into an analytics bank. With enough data, you will be able to see where you’re spending the most time and will be able to make adjustments accordingly.

For example, you might look at your time analytics and see that half of your meetings are set up with your sales team. You might not have noticed the attention you’ve been giving one department over the others and can take the steps necessary to plan more meetings with your other teams.

Your Calendar will also keep track of meeting size as well as the rate at which invitees accept or reject your meeting invitations. These numbers will help you organize more effective meetings and save time doing so.

Location Recommendations

You can waste up to 30 minutes a day simply looking for a place to hold a meeting. While picking the right location is rewarding, all that lost time will hurt you in the long run. With Calendar Analytics, you can save that time and put it to better use.

When you plan a meeting in your Calendar, include the location where it takes place.  Your Calendar will track where your meetings occur most frequently and will make recommendations to you based on when and where your next meetings are located.

After a little bit, Calendar Analytics will develop a system that will save you plenty of time when it comes to planning meetings — and executing on your plan. The time you would spend looking for the perfect restaurant to meet a client can instead be used to prepare your sales pitch or respond to the last of your emails.

People Analytics

Just as important as how you’re spending your time is who you’re spending it with. People analytics show who you’re meeting with the most by analyzing the people invited to your Calendar events. As an example, you might realize that you haven’t scheduled a one-to-one meeting with one of your employees in a while, and they’re due for a meeting with you.

People analytics, like all time management tools, extends beyond the office. How much time are you spending with your spouse and family? If you see their ranking drop on your list of people you’ve been meeting with, it’s time to plan some more family activities to improve your work-life balance.

Time Balance

Speaking of balance, there’s nothing time analytics do better than help you get your life on track. Anywhere you feel like your efforts need to be focused better can use the help of time analytics to tighten up. Whether that’s spending more time with family or getting more exercise, your Calendar can help you.

Keep track of when you complete certain activities and their duration. The more you’re able to track, the better. For example, tracking the hours you spend watching Netflix will give you concrete evidence that you’re spending more time on the couch than you’d like. Use the information you find from evidence to change your life by scheduling your time differently. Lower your binge-watching time by adding time to read or go on a walk in your Calendar to replace it.

Your Calendar will display your time usage in percentages at first glance, but you can look at the hours and minutes you spend in particular meetings and activities as well. Set goals on what you want to accomplish, like a certain number of hours spent at the park with your kids a week, and use your analytics to gauge your progress.

Team Analytics

Calendar analytics work so much better when your whole team is on board. Everyone’s Calendars will work together to make team meetings a breeze and office productivity increase. As a leader, you’ll be able to direct your employees so much better with personalized time analytics for each person.

Make sure you’re scheduling those one-on-one meetings with your employees with regularity. Have them come prepared with their Calendar analytics. An overview is fine if they have personal family information included in their Calendar. Talk with them about how their time is being used and how they can improve. Perhaps they need a better morning schedule or to pick a closer restaurant for their next lunch break.

In addition, you can share your Calendar as an example of how time analytics helps you use your time more effectively. For this to be an effective teaching moment, you need to be using your Calendar diligently; otherwise, you won’t make much of an impact. Strive to set the example with time management as the leader of your organization.

You’ll be amazed by everything you’re able to accomplish by using Calendar analytics to structure your everyday life. Not only will you be able to fit so much more into your schedule, but you’ll also feel less stressed as you plan things out and create the perfect balance.

Calendar Analytics Tell How You Use Your Time was originally published on Calendar by Hunter Meine.

6 Strategies for Encouraging Online Appointment-Making

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6 Strategies for Encouraging Online Appointment-Making

As hard as it might be to believe, not everyone has a smartphone — or wants one. You’ll even have some customers without reliable internet service. These customers will be the most difficult ones to transition to online appointment software when it’s implemented by your business.

Customers without good home internet are unlikely to hike to the local library to make their appointments. Customers without a smartphone aren’t going to buy one just because you have fancy new software. So how can businesses upgrade their systems and retain these customers instead of cutting them off?

All these people need is a little persuasion and some tender care from your business to move them online. Try out one of these six strategies to get all of your customers hooked into online appointment software:

1. Show and Tell

Customers who stay away from technology likely do so because they don’t understand it. Since they’re so comfortable booking appointments over the phone, why would they want to change a perfectly good system? If it’s not broken, they say, don’t fix it.

What these customers need is for someone to walk them through the steps of online appointment setting. Once they see how easy and convenient it is to book online, they won’t be as hesitant to make the switch. 

Before a customer leaves, have an employee set up their next appointment with them. Show them how to log in to your company website or customer portal. Take each step methodically so customers have a chance to ask any questions they have about the process. 

2. Reach Them Where You Can

While the customers you are trying to reach might not be online, there are other ways you can reach them to get them there. Your usual strategies for getting customers to book online appointments via social media and email will need to be replaced with something more old school.

Start by addressing customers face-to-face. Talk to them on-site about switching to online booking and address their problems then and there. For some customers, this might not just be your best opportunity, but your only one. 

For your more immovable customers, you can use snail mail with printed links to your booking website to pique their curiosity. Also change up your voicemail message to include information about online booking. That way, customers who always call in might get the hint that online booking is the better choice. 

3. Favor the Techy

Now, this tip in no way suggests that you discriminate against your tech-averse clientele. However, offering small rewards to those who book online will incentivize the rest of your customers to follow suit. 

For starters, make it known that the first appointment customers book online comes with a special discount, perhaps even as much as 50%. The first online booking is the hardest one to get, so it’s worth the significant price slash in order to transition more customers in the long run.

Online bookings can also have more lenient cancellation policies, better rewards programs, or more options when selecting time slots. Choose one or multiple benefits like these, and you’ll have no problem getting customers to move to your online platform. 

4. Develop a Relationship

From personal experience, you’ll probably agree that it’s much easier to convince someone to try something new if you have a long-standing relationship with them. Wouldn’t you rather try a new electronic device recommended to you by a friend instead of being told why you should buy it by a salesman?

If you have a strong relationship with your regular customers, you’ll be able to more easily sway them to try online appointment booking. Since they trust you and your service, they’ll be more likely to oblige in order to continue doing business with you. New customers or those you can’t differentiate from the rest may well head over to a different business instead.

5. Partner With Other Businesses

You wouldn’t be a business owner if you didn’t do whatever it takes to attract and retain customers. Sometimes that means partnering with other businesses to leverage each other’s strengths. In this case, consider running a promotion with businesses that can get your customers plugged in.

Got customers who haven’t jumped on the smartphone train yet? Hook them up with a special deal with the cell phone store down the street. Use the promotion as a way to talk about how one of the many things customers can use a smartphone for is to book their appointments online.

You can also do this with internet service or any other customer need another business can fulfill. You’ll benefit by getting more customers looped into your online appointment system, and other companies will appreciate the business you send their way. 

6. Continue to Improve the Appointment Process

Customers need to be assured that your transition to online appointment software is a long-term commitment that’s worth buying into. To make certain that online booking is more than just a fad, look for ways to make continual improvements to the process.

Stay on top of your website’s loading speed so visitors don’t get discouraged. Review your site’s layout to make sure resources and booking pages are easy to find. Also ensure that your online system is compatible with every device your customers might use. You don’t want to deter Apple users because you’re only optimized for Android.

In all honesty, individuals who don’t adapt to the times are the ones who are really missing out. Make sure your customers aren’t among them by using online appointment software to create a better user experience for them inside and outside of your business. 

10 Ways to Prioritize Productivity Again, Now

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10 Ways to Prioritize Productivity Again, Now

The last year has been one that we’ll be recalling for the rest of our lives. And, we certainly had plenty of reasons not to prioritize productivity. However, as we begin to re-emerge into some semblance of normalcy, it’s time to get back on the productivity train.

10 Ways to Prioritize Productivity Again, Now!

Obviously, to actually get back to “normal” (whatever that is much easier said than done. We’re still adjusting and coping with the ripple effects of COVID-19. But, it’s not impossible if you employ the following techniques.

1. Have a more mindful morning.

For many of us, working from home has all but erased the boundaries between work and life. As a result, burnout has become rampant.

One way to resolve this? Don’t check your email when you first wake up.

Even though 66% of people dive into their inbox first thing in the morning, that’s a surefire way to drain your productivity and increase your anxiety.

“Your inbox is everyone else’s to-do list for you, aligned to their goals and objectives, not necessarily your goals and objectives,” Carson Tate, author of “Work Simply: Embracing the Power of Your Personal Productivity Style,” told Business Insider. “You are sacrificing one of the most productive periods of your day, the start when you are fresh, alert, and not yet mentally fatigued to react to what everyone else wants from you versus using your focused energy to advance your goals.”

As opposed to grabbing your phone immediately when you wake up, start your day with a 5-minute meditation. It’s a simple way to ease into the day while also gaining clarity on what requires your immediate attention.

As for climbing out from underneath your inbox, do this only three times a day. I do this right before work, after lunch, and when I’m ready to wrap up the workday. I also use methods like the two-minute rule and the 4D’s of email organization where I either do, delete, delegate, or defer.

2. Ask the “Focusing Question.”

“What’s the ONE Thing I can do such that by doing it, everything else will be easier or unnecessary?”” asks Gary Keller, co-author of “The One Thing. He says that you should ask this “over and over until you’re doing the most important thing – your ‘ONE Thing.’”

“Extraordinary results are rarely happenstance,” he adds. “They come from the choices we make and the actions we take.”

“The Focusing Question always aims you at the absolute best of both by forcing you to do what is essential to success,” explains Keller. “It ignores what is doable and drills down to what is necessary, to what matters.” Regardless if “you’re looking for answers big or small, asking the Focusing Question is the ultimate ‘success habit’ in your life.”

After you’ve answered the “Focusing Question,” write it down. Dr. Gail Matthews, a psychology professor at the Dominican University in California, found that you become 42% more likely to achieve your goals and dreams simply by writing them down on a regular basis.

3. Talk to yourself — out loud.

Researchers Gary Lupyan and Daniel Swingley conducted a study in 2012 where two groups of volunteers were tasked with finding a banana in a pile of random images. The group that said “banana” out loud located the picture first?

Why? Because this blocked out distractions and elevated their focus.

It might seem awkward at first. But, if you’re still working from home, who else is going to judge you? Maybe your dog, but this won’t make them think any less of you.

If you’re back in the office, maybe just mumble quietly the action you currently have to take. Just remember to use positive self-talk and refer to yourself in the third person as this controls your emotions.

4. Do your most important task second.

“Often people make the mistake of putting everything into a priority list and doing the most important thing first,” Yishan Wong wrote on Quora. “But the first thing is kind of hard to get started with for whatever reason and they end up getting stalled.”

“Instead, do the most appealing task first,” he recommends. It’s an easy way to “help you gain momentum, and once you go, you can more easily get started on the high priority tasks.”

In other words, when procrastinating, sometimes you don’t want to force yourself to prioritize. Rather, just getting started should be your top strategy.

5. Create a safe and stress-free environment.

Back in the 1960s, physician and neuroscientist Paul MacLean developed the famous triune brain theory. Although this has been revised over the years, this theory states that we have three brains.

“The most ancient structure is the reptilian brain, so named because it is made up of the stem and cerebellum,” explains David Hassell, CEO of 15Five. “These structures also appear in reptiles, animals that lack the more developed brain components described below.” It’s ancient and controls our heart rate and breathing, and is designed to protect us.

The next structure is the limbic brain. The limbic brain is shared by all mammals and “is where emotions, memories, and aggression live,” adds Hassell. It also “controls much of our behavior.”

“When we worry about our social lives and relationships, we recede into our limbic brains,” he states.

“Finally, we humans and other primates have a specialized structure called the neo-cortex,” says Hassell. Also called the frontal lobe, it’s “responsible for language and abstract and creative thinking.”

What does any of this have to do with productivity? It’s simple. “When people feel unsafe at work, their more primitive brain structures are activated, and they can’t access their frontal lobes to innovate,” clarifies Hassell.

What’s more, fear “will trigger their brains to start producing adrenaline and cortisol, and their creative minds will shut down.”

While this can vary depending on your preferences, here are some pointers to cultivate a safe and stress-free work environment;

  • Add personal touches to your workspace.
  • Keep your work area clean and organized.
  • Work during your most productive peaks.
  • Avoid toxicity and negative, such as co-workers who interrupt you.
  • Make physical activity, sleep, and eating healthy a priority.
  • If working with others, encourage communication and collaboration.
  • Foster a positive work culture through gratitude, respect, and acknowledgment.

6. Harness the power of N.E.T. time.

I’m going to be blunt. You’re not really crunched for time. You’re either not effectively managing your energy or just flat-out wasting time.

I don’t want to stand on my soapbox here. We’ve all been guilty of squandering our most precious resource. But, why do we do this to ourselves?

“Maybe you haven’t gotten clear on your ultimate purpose, and don’t feel motivated to move forward,” writes Team Tony. “Perhaps you’ve given in to limiting beliefs and are telling yourself you’re incapable of accomplishing your goals. Or maybe you haven’t yet mastered effective time management skills and are wasting more time than planned.”

Regardless of the exact reason, there are ways to turn this around. One such example would be what Tony Robbins calls N.E.T. time – No Extra Time.

“Use time spent commuting, running errands, exercising, or cleaning the house to feed your mind with high-quality coaching and powerful information that will help you achieve your dreams.”

To get started, compose “a list of action items, podcasts, or websites that you can utilize in short bursts of time and keep this list handy on your phone or in your planner,” Tony advises. “Combine your N.E.T. time with action, and your results will increase exponentially!” Overall, this “allows you to maximize the time you currently have at your fingertips, so you get more done without missing a moment.”

Other strategies to employ include;

  • Chunking where you group “things you need to do by the outcome.”
  • Priming for 10-minutes a day so “you can adjust your emotions and attitude to where it needs to be.”
  • Rapid Planning Method (RPM) to align your daily actions with your life’s purpose.

7. Stand up.

To be fair, standing up while working isn’t a recent phenomenon. In fact, famous authors, including Ernest Hemingway, Lewis Carroll, Charles Dickens, and Virginia Woolf, all stood up to write.

More recently, researchers at Texas A&M Health Science Center School of Public Health conducted found that those who could sit and stand throughout the day were 46% more productive. Additionally, 75% of workers reported that they had fewer body aches.

Considering that the pandemic has encouraged a more sedentary lifestyle, investing in a standing desk might not just make you more productive. They could also benefit your overall health and well-being.

8. Create a break list.

It’s no secret that frequent breaks throughout the day can make you more productiveThe Atlantic states the ideal formula is to work for 52 minutes and break for 17. Other studies report that you should unplug every 90-minutes because of ultradian rhythms.

The key is to find your rhythm and make breaks a priority. You also need to spend them engaged in activities that replenish you. And, that’s when a “break list” can come in handy.

Some ideas would be going for a walk outside, journaling, or learning something new.

9. Go on an “information diet.”

These days, we’re connected 24/7. And, the pandemic has only made this more prevalent. What with doomscrolling and no having clear work-life boundaries. As a consequence, this is causing information overload.

According to Lucy Jo Palladino, Ph.D., a psychologist and author of Find Your Focus Zone: An Effective New Plan to Defeat Distraction and Overload, “Information overload occurs when a person is exposed to more information than the brain can process at one time.” When not checked, this can harm our mental and physical health, negatively impact relationships, and hinder productivity.

How can information overload be addressed? Tim Ferriss recommends going on a “low information diet.” And, you can use the following technique to get started;

  • Only seek out information that you need right now.
  • Recite the mantra; less is more.
  • Set time limits when gathering information.
  • Limit distractions and interruptions.
  • Learn how to skim.
  • Streamline communication.
  • Master the art of batching.
  • Daydream and allow your mind to wander.

10. Make fewer decisions.

According to psychology professor Barry Schwartz, having too many choices is both paralyzing and exhausting. The paradox of choice, as Schwartz calls it, is also detrimental to our mental health. His research shows that having greater possibilities leads to higher rates of depression.

How can you prevent this from happening? Well, the most obvious answer is to make fewer and better decisions.

While that may sound impossible, it’s not as complicated as you would think if you plan ahead. That doesn’t mean you have to book every minute of your time. Rather, planning in advance could be preparing your meals for the week or laying out your clothes.

That may not sound like much. But, no having to think about what you’re going to eat or wear won’t deplete mental energy. You can then put that energy to better use, like when focusing on your most important task for the day.

Another suggestion would be to create a “won’t-do list.” It’s an idea that was popularized by Jack Dorsey.

“The ‘won’t do’ list is often more important than the ‘do’ list,” he tweeted. “Setting the intention to deliberately not work on something gives me clearer space to think and work, and be less reactive. Some items stay on the lists for days/weeks/months; some I want to make sure I do every day.”

Apply ‘Forensic Tactics’ to Appointment No-Shows

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Apply ‘Forensic Tactics’ to Appointment No-Shows

You likely associate forensics with your favorite crime show. A technician will scour a crime scene in search of clues to direct detectives toward the perpetrator. While this is the primary function of forensics, you can use your own investigative skills to solve your appointment mysteries.

Fortunately, the only crime your customers have committed is not showing up to an appointment they booked. No-shows are expensive for businesses, as time slots suddenly become empty, and opportunity cost drives down revenue. To keep no-shows to a minimum, call on your inner sleuth.

Look for Evidence Left Behind

Evidence makes life in forensics a lot easier. Anything that provides a tangible clue will be infinitely better than any guesswork used to fill in the blanks. 

What evidence can you find left by customers who failed to show at their appointments? Was it the fact that they didn’t prepay? Did they ignore reminder messages? Look for signs that may indicate why a no-show happened and what you can do to prevent a recurrence. 

Interview Eyewitnesses

A lot of information about a crime scene can be given by an eyewitness. Someone who witnessed the event can shine a lot of light on a situation that can’t be obtained through even the most in-depth observation. For your appointment-based business, the people you should interview are your customers. They can provide the insight you need to determine why no-shows are occurring and how to put an end to them. 

Survey your customers about their appointment experience. From their responses, you might discover that your late policy is too strict. If your late cancellation fee is nearly as punitive as your fee for no-shows, customers may feel inclined to skip appointments entirely rather than pay the fee and face your disapproval. 

An even better source are the perpetrators themselves. Draft up a message you can send to no-shows to inquire about their absence. Make sure you word things delicately so as not to sound accusing. Rather, let customers know that you’re asking about their experience so you can serve them better in the future. 

Take It to the Lab

Most forensic discoveries occur in a lab, not on site. In a controlled location, forensic scientists can dig deep into the evidence they recovered and use additional time and resources to make conclusions. 

For your business, you can set up your own lab to look at appointment data. Online appointment software will do the trick. It will track key data for all your appointments, including what percentage of appointments result in no-shows and which days and time slots have more no-shows than the rest. 

Data is worthless if it’s not put to use. Focus on the metrics that will help you cut down on no-shows. The information you receive should be used in marketing strategies and customer service strategies to try to keep no-shows to a minimum. 

Look for Patterns

An experienced forensic technician will know what to look for after being on the job for several years. Patterns form across similar situations, providing knowledge and experience to be applied in the future. 

What patterns can you identify with your appointment no-shows? Are they more common with a certain demographic? Do no-shows occur on weekdays more than weekends? Once you find a pattern, you’ll be able to better identify problems and come up with solutions. 

The data you pull will make identifying patterns even easier. For example, data might tell you that the majority of your no-shows occur on Fridays. This may tell you that your customers’ plans change more often toward the end of the week, and you need to do a better job of reminding these customers about their appointments in advance. 

Run Tests

A forensic scientist will use chemicals to test for certain substances left at a crime scene. This helps identify various factors at play or even uncover traces of DNA. While you won’t be performing any DNA tests on your customers, you should be running some tests to see what helps reduce your no-show rates. 

Let’s say you’ve pinpointed the problem as a lack of reminders being sent to your customers. Run some tests to see how they respond when you send multiple reminder messages; perhaps one the day before and another an hour before their appointment time. Keep recording appointment data to see whether this change affects your no-show rates. 

Try to change only one variable at a time when running tests. If you change too many things at once, you won’t know what factor changed your customers’ behavior. Sending reminders, changing your late policy, and adjusting appointment times may all be good things to do, but you shouldn’t do them all at once. 

Keep Records

Once a case is closed, paperwork needs to be filed recording all the important details. This isn’t just done for legal reasons; teams can look back on old cases to learn from similar situations in the past. After you’ve cleared one appointment no-show hurdle, keep a record of what you did so you can refer back to it next time. 

Not all situations will respond as well to the same treatment, but it’s good to have some background information to guide first steps. If your reminder messages are still being sent out and no-show rates are climbing, perhaps there’s something in your previous plan that could be implemented differently this time around. The better records you keep, the less research you’ll have to do each time. 

You might not become the world’s greatest detective, but you’ll certainly be doing your business a favor by using forensic tactics to keep appointment no-shows to a minimum. Follow these steps diligently, and you’re sure to make an impact on your no-show rates.

6 Tips for Scheduling Appointments with Reluctant Customers

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6 Tips for Scheduling Appointments with Reluctant Customers

The onset of the COVID-19 pandemic brought upon us a long, grueling, utterly unprecedented year. Everyone — from individuals to communities to entire countries — faced their own unique and strenuous challenges. 

Luckily, the pandemic appears to be on the wane at last. While case numbers continue to fluctuate, people across the country are receiving doses of highly effective vaccines. As the vaccine rollout accelerates, getting back to normal seems increasingly likely.

And yet, for owners of appointment-based businesses, the challenges of COVID-19 are still ongoing.

On the bright side, many companies have opened their doors and resumed in-person work. However, even if employees are happy to return, many customers don’t feel the same way. Thus, persuading these customers to return for face-to-face appointments remains a hurdle.

If you’re facing this issue, don’t stress out — you’re not alone. Read on for six tips on scheduling appointments with reluctant customers.

1. Follow your state and local COVID-19 guidelines.

Official COVID-19 guidelines were implemented for a reason: to keep us all safe. Adhering to these guidelines will benefit your customers and your employees alike. So before your grand office reopening, be sure to brush up on these essential rules. 

Every state is different, so you’ll have to do a bit of research on your own here. Fortunately, there are convenient tools that can help you keep track of state-by-state guidelines, restrictions, and more.

Not only does following applicable laws protect your business, but it also helps put your customers at ease. If they know that officials have deemed it safe to conduct in-person business, they’ll be more likely to book a face-to-face appointment with you.

2. Continue to adhere to social distancing policies.

Social distancing has been the name of the game for over a year now. Remaining six feet apart and wearing masks feels like second nature these days.

As a result, even though restrictions are easing up, lots of customers don’t feel ready to return to mask-free, shoulder-to-shoulder life. This is why staying socially distant for a while longer is the right move.

Basically, you should continue to take precautions to handle your appointments safely. Ensure that everyone in your office wears a face covering, stays six feet apart, and avoids eating or drinking in common spaces. To take it one step further, you could even require daily temperature checks or rapid COVID tests.

By continuing to follow strict health guidelines, you’ll show your clients that you’re still taking this pandemic seriously. Customers will feel safe, protected, and ready to show up for an appointment.

3. Communicate with your customers.

Communication is more important now than ever. It seems as if the world is constantly changing, especially as COVID-19 restrictions can loosen or tighten every day. Right now, it’s vital to respond accordingly and keep your customers in the loop. 

If clients are uncertain about your current mode of operation, they may be reluctant to reach out and schedule an appointment. That’s exactly why you should make an effort to keep them informed about all the details of your office reopening. 

In other words, be sure to let them know that you’re following tips 1 and 2 above. If you consistently maintain communication with your customers, you’ll be well on your way to a rush of new appointments.

4. Use social media to your advantage.

Social media is an indispensable business and marketing tool that’s only grown more popular during this pandemic. There’s no doubt it will remain just as important post-COVID.

As you and your business readjust to normalcy, don’t forget to leverage your social media channels. It’s an effective way to interact with customers, provide real-time updates about the business, and promote your company. 

Whenever COVID-19 guidelines change in your area, make sure to post about your business’s response to the changes. This will help ease any lingering concerns your customers may have about COVID dangers.

5. Give customers an at-home option.

Although we’re moving closer to normalcy each day, the pandemic is still not over. Yes, cases have gone down in most areas, and vaccinations are well underway. Despite this progress, however, many people are still uncomfortable with the idea of returning to in-person work and social events. 

Unfortunately, some customers won’t feel ready to return to your business just yet — it’s that simple. If this is the case, convincing them otherwise may be impossible.

The good news is that we live in the 21st century, and we have modern technology at our disposal. If the nature of your services makes it possible, allow your customers to opt for a virtual appointment if they desire. It may not be ideal, but it’s better than missing out on the opportunity entirely.

If you give customers the choice to stay home, they’ll certainly feel safer returning to your business in the future. Even better, they will greatly appreciate your effort to be accommodating. 

6. Be open to adaptation.

If we can offer one final tip, it’s this: don’t be afraid to adapt. After the year we’ve had, perhaps this goes without saying. 

When you discover that one of your normal practices isn’t working, it may be time to try something new. For example, a hairstylist whose customers are still hesitant to return for in-salon appointments could make house calls. Or, weather permitting, they could move one salon chair outside for alfresco haircuts. 

Much has changed in the past year, and there’s no doubt that things will continue to change throughout 2021. So as your business transitions from virtual to in-person, it’s important to remain flexible. 

The pandemic has forced all of us to reevaluate and rearrange our priorities, both business-related and otherwise. Just remember: you’ve made it this far. Stay adaptable, and you’ll be fine.

10 Support Organizations for Productive Entrepreneurs

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10 Support Organizations for Entrepreneurs

I have no regrets about being an entrepreneur. Chasing my dreams and starting my own business was the best decision I ever made. That’s not to say that it’s always been easy. I’ve had businesses fail, sacrificed relationships, and had to deal with daily challenges. Handling upset customers or motivating employees are the smaller situations to deal with.

To make matters worse, on the really big things — I’ve felt that I’ve had to overcome these hurdles all by myself.

The Top 10 Support Organizations for Productive Entrepreneurs

  1. Entrepreneur’s Organization
  2. Business Network International
  3. Young Presidents Organization
  4. Small Giants Community
  5. Vistage
  6. Young Entrepreneur Council
  7. Startup Grind
  8. 8. Founder Institute
  9. 9. Baby Bathwater Institute
  10. 10. StartUp Nation

It can be lonely being an entrepreneur.

You see, it can be lonely being an entrepreneur. And when you’re going through a rough patch or need some inspiration — it’s not always available. After all, there’s not always someone around who has shared these same experiences.

The good news is that you don’t have to go it alone. There is no shortage of organizations that you can join to help support you during your journey.

Here are ten of my favorite support organizations for entrepreneurs that they should join today.

1. Entrepreneur’s Organization

Since its inception in 1987, EO is regularly considered one of the best organizations for entrepreneurs to join. For starters, this peer-to-peer network connects its more than 13,000 members from across the world. From there, EO aims to guide them in expanding and strengthening their business.

Members of the Entrepreneur’s Organization also receive perks like personal mentorships, participating in forums where you can learn from the experiences of successful business owners.

These opportunities are also extended to attend exclusive global or local chapter events. EO members can also become a part of the Healthnetwork Foundation to gain VIP access to the 30 of the most highly ranked hospitals in the U.S.

The stipulation is that your company is doing at least $1 million a year in revenue or has received $2 million in venture funding.

2. Business Network International

Started by a group of friends in California in the early 1980s, BNI has become the leading referral organization in the world with over 240,000 members. In fact, in 2017 alone, BNI member referrals generated a whopping $13.6 billion in revenue for member businesses.

BNI focuses primarily on lead sharing and networking for solopreneurs through weekly meetings and exclusive resources. For example, you can have breakfast with several other solopreneurs and salespeople at a local chapter to help each other increase sales. Even if you decide to leave BNI, it’s easy to imagine that you’ll maintain those connections.

To become a member, simply complete a brief application and if approved you’ll be contacted by BNI’s Global Alliance Approval Team.

3. Young Presidents Organization

Similar to EO in terms of events and forums, the Young Presidents Organization has been connecting and empowering its more than 25,000 chief executives in 130 countries since 1950. The main differences are that you don’t have to be the founder of a business, just its current leader, and the revenue requirements are higher.

As a member, YPO will assist you in personal development, learning business practices, and how you can impact your community. Besides the exclusive events and forums — YPO achieves this mission through a series of excellent podcasts — such as the program “Ten Minute Tips from the Top.”

This is where members and experts share advice and insights.

4. Small Giants Community

Compared to the other organizations on this list, Small Giants Community is relatively new — the groundwork was laid in 2006. It’s quickly become a community where purpose-driven leaders and entrepreneurs.

As an entrepreneur, you can share your experiences and advice through podcasts, blog posts, and virtual peer groups. There are also amazing discussion-based webinars called Fishbowls to provide you with practical systems that you can apply to your business.

Small Giants Community also offers a one-year certification program to help leaders grow.

The program consists of face-to-face meetings with a learning cohort, virtual learning sessions, and event tickets to two Small Giants gatherings.

What makes this community so unique is that the members are extremely positive and helpful, as opposed to the exhausting “What can you do for me?” mentality you experience at most networking opportunities.

5. Vistage

If you’re a CEO looking for an organization that focuses on business and coaching, then Vistage is a solid choice. Like EO and YPO, this is done through monthly forum meetings with your peers.

At Vistage, a paid coach or moderator will work with you one-on-one.

Vistage, which has been around since 1957 — states that members can become better by:

  • Gaining insights by connecting you with “salient, trustworthy and applicable insights and resources.
  • Becoming better leaders by developing new skills through training.
  • Helping you make better decisions by refining your instincts, improving your judgment, and expanding your perspectives.
  • Achieving better results. In fact, it’s been found that Vistage member companies grew 2.2 times faster than average small and medium-sized U.S. businesses.

6. Young Entrepreneur Council

Founded by Scott Gerber, the Young Entrepreneur Council is recommended for founders, co-founders, and business owners. These founders generate at least one million dollars in annual revenue — or one million dollars in financing. The catch is that in order to be invited to join you must be under the age of 45.

As a member of YEC — you have access to tools, mentorship, community, and educational resources. In addition, you have the chance to partake in monthly Q&As and connect with super connecters who will support you through each stage of your business from development to growth.

To convince you to join, you can also receive discounts for select conferences and be invited to VIP experiences at exclusive art, film, music, fashion, and sporting events.

Through a series of partnerships, you can also receive discounts on travel, insurance, and HR benefits.

7. Startup Grind

Founded in 2010, Startup Grind is one of my personal favorites. It’s a global community with members in 150+ countries where each month there’s an event for you to network with your fellow entrepreneurs.

Each event also features local founders, investors, innovators, and educators who share their success stories and what they’ve learned during their journey.

Startup Grind also shares advice and insights from these successful entrepreneurs through blog posts, podcasts, and videos.

However, what’s really drawn me to this group are its values, which are believing in making friends, not contacts; giving, not taking; and helping others before helping yourself.

8. Founder Institute

The Founder Institute is an ideal organization to join if you’re in the early stages of your startup. They’ve even dubbed themselves as “ the world’s premier pre-seed accelerator.”

As a member, the Founder Institute has developed a methodology that has helped launch over 3,000 companies since 2009. This includes creating an Equity Collective for a support network and a three to five-month program to assist you in making your idea into an actual business.

Even after completing the program, you’ll receive a lifetime of support. To join, you’ll have to pay a $50 application fee, as well as a course fee of around $1,200.

9. Baby Bathwater Institute

Yes. The name is a little out-there. But, this is an excellent and active community made up of entrepreneurs from a variety of industries. What makes it stand out from other groups are the unique events.

Instead of the traditional networking event or workshop, these all-inclusive events are held in the mountains of Utah or on Baby Bathwater Island in Croatia.

I would consider this more an experience where you can go on an adventure while meeting new friends, while also gaining fresh perspectives and business solutions

10. StartUp Nation

Last, but certainly not least, there’s StartupNation.

Founded in 2002, StartupNation provides an endless amount of resources. These topics include such help as starting your business, growing your business, and managing your business through blog posts, an engaged online community, and a radio show.

You can use the forums to exchange ideas or find a mentor or business partner. StartupNation also provides the following services:

  • Logo design.
  • Website, development.
  • Copywriting.
  • Domain name registration.
  • Incorporation.
  • Business consultation.
  • Public relations.

Best of all, it’s free to join this community of more than 101,000 registered members.

9 Collaboration Mistakes You’re Making With Your Remote Team

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Online Appointment Software Says a Lot About Your Business

According to Upwork’s “Future of Workforce Pulse Report,” by 2025, 36.2 million Americans will be working remotely. That’s an impressive 87% percent increase from pre-pandemic levels.

“Our research shows the long-lasting impact that remote work and COVID-19 are likely to have on how hiring managers think about their organizations,” says Upwork Chief Economist, Adam Ozimek. “As businesses adapt and learn from this remote work experiment, many are altering their long-term plans to accommodate this way of working. On work marketplaces like Upwork, we can already see this shift underway with increased demand for remote professionals.”

For many, the support of work from home jobs should come as welcome news. After all, people tend to be happier and more productive when working from home. It also allows you to tap into a larger talent and save money since you don’t have a large office.

But, there are also drawbacks to remote work. Loneliness is often cited as the biggest challenge. However, it can also be a struggle to meet deadlines and communicate effectively.

How can you solve all of these problems? By making collaboration a priority. And, to get started, make sure that you aren’t committing the following nine mistakes.

1. Creating teams just because.

There are over six decades of research that have show that individuals are more creative than teams. What does that mean? Well, when it comes to creative tasks, like generating ideas, you might want to scrap the brainstorming session.

“Please don’t create a team just for the sake of creating a team,” says Leigh Thompson, the J. Jay Gerber Professor of Management and Dispute Resolution at the Kellogg School. “People hate that.”

In addition to sparking creativity, having “me” time can be incredibly powerful. Solitude has been found to relieve stress, give you a chance to reflect, and practice gratitude. Moreover, this aids in planning and can strengthen your relationships.

Related: Why You Should Schedule Dedicated ‘Me Time’ If You Don’t Get Enough Right Now

2. Lack of a common purpose.

“Like many parts of leadership, this is not rocket science,” writes Ben Brearley BSc. BCM MBA. “It is not meant to be a detailed, exhaustive list of roles and responsibilities.” Rather, “purpose simply acts as a guiding vision for your team.”

`Brearley adds that team purpose should contain the following three elements;

  • A “functional statement about what your team does.”
  • Why your team is important and are doing what they do.
  • How your team delivers.

When you have all three parts, and clearly let them be known, you’ll be able to decide “whether you are in (committed) or out (choosing not to take on the work),” states Brearley. Additionally, it assists in modeling the right behavior and connect to a higher meaning.

3. Ignoring time zones/schedules.

Let’s say that you reside in the Eastern Time Zone. By 9 a.m., you’re ready to tackle the day. So, you start sending out Slack messages, emails, or even prepare for a meeting at 9:30 a.m.

The problem? Several of your colleagues are out on the West Coast. It’s unreasonable to expect them to respond to your messages or attend a virtual event when it’s only 6:00 a.m. or 6:30 a.m.

Even if you’re in the same time zone, be self-aware that working remotely means having different schedules. You might be a morning bird. But, others could be night owls and might not be online when you are.

Tools like Calendar by handling availability across time zones. So, when you’re scheduling an event, you can see what time it is for your team members before adding it to everyone’s calendar. You could also poll your team to figure out the best time for everyone to get together.

4. Building brick walls.

Are you not listening to others? Do you allow your team members to share their opinions or ask questions?

In other words, are you being stubborn and not accepting different points of view? If so, then that’s not exactly a supportive, positive, and collaborative environment. It sounds more like a dictatorship.

Let everyone voice their opinions and input. Encourage them to ask questions. And, make sure that not only listen to them but act on their suggestions.

Most importantly? Grant autonomy and let your team do things their way.

5. Over-participating.

“Over-participating and taking on too much within a team can stifle group collaboration by sapping the oxygen in the room and making team members feel unheard and excluded,” writes Sabina Nawaz for HBR. But, you can avoid overtaking the group by taking the following steps;

  • Find your unique contribution. It’s 4th, and 10 and your football team is on the 20-yard line. You wouldn’t call in your linebacker to kick a field goal. Have the right people playing the right positions.
  • Redefine what it means to be helpful. When it comes to groups, figure out where you belong. Sometimes you might just be an onlooker from the sidelines or helping out with busy work.
  • Stay quiet. “Mute before you refute to see how the discussion goes,” states Nawaz.
  • Negotiate a realistic timeline. The team should all agree on deadlines that work best for everyone, so that aren’t any bottlenecks.

Related: How to Focus Employees Who Are Too Helpful With Their Ideas

6. Not creating channels to share ideas.

If you go by the dictionary, then sharing ideas would count as collaborating. But, that’s not always the case in the real world.

Think about when you have your best ideas. It’s not when you’re forced or put on the spot. It happens more organically, like when taking a shower or going for a walk.

As such, provide multiple channels throughout the day for your team to share their ideas when the iron strikes hot for them.

To be fair, this would be much easier in a physical workplace. For example, there could be in-person lunches or drop-bys. But, you can still do this remotely by;

  • Planning virtual lunches and water-coolers.
  • Shared docs or dedicated Slack channels for ideas.
  • A process for vetting ideas.

7. Using the wrong tech.

Just because you’re an Apple devotee doesn’t mean that everyone is as well. With that in mind, it wouldn’t make sense to schedule all video calls on FaceTime. Instead, you would choose a platform that all of your colleagues use and are comfortable with.

Furthermore, make sure that you’re using the right communication.

“Having a surplus of communication and collaboration tools is great,” writes Deanna Ritchie in a previous Calendar article. “At the same time, you don’t have to collect them all. We’re not talking about Pokemon here.”

“Instead, limit the tools that you’re using,” Deanna recommends. “Besides decreasing distractions, it prevents everyone from bouncing back-and-forth between tools. And, it can also help avoid information overload.

8. Getting too comfortable.

Routines can kill creativity. How can your team be innovative when everyone is nice and cozy? By that, I mean working with the same people on familiar tasks day-in-and-out.

Rather than digging you and your team into a rut, push everyone out of their comfort zones by;

  • Creating a more innovative climate. Encourage your team to take on new roles that they find exciting and challenging. You can also push them to work on side projects.
  • Assemble diverse and inclusive teams. You can do this by having a team that is comprised of people from various backgrounds, geographical settings, and/or business units.
  • Shake-things up. As opposed to a tired, virtual team meeting, freshen it up. For example, you could host something like a hackathon to get the creative juices flowing.

Related: Beyond The Comfort Zone: Building A Model Workforce

9. Your team has become a victim of natural pitfalls.

According to renowned author Patrick Lencioni, “companies fail to achieve effective teamwork because they unknowingly fall victim to five natural pitfalls that progress like falling dominos, one after another,” notes Jody Michael Associates. These include the five following dysfunctions;

  • Absence of trust. “In this context, trust is the ability of team members to make themselves vulnerable— essentially revealing weaknesses without concern about repercussions,” add the authors. To achieve vulnerability-based trust, use personal histories and team effectiveness exercises. And, profile personalities.
  • Fear of conflict. Don’t run away from healthy debates. Conflicts can encourage open-mindfulness and prevent groupthink. It’s suggested that you use tools like the Thomas-Kilmann conflict mode instrument (TKI). You can also encourage them to be “miners” and encourage engagement.
  • Lack of commitment. Commitment is simply “a function of clarity and buy-in.” You can accomplish this by reviewing key decisions, establishing deadlines, and discuss Plan B.
  • Avoidance of accountability. “In this context, accountability refers to the willingness of team members to call out their peers on behaviors that might hurt the team,” state the authors. To ensure that this happens, publish objectives and standards, have a progress review, and reward your team.
  • Inattention to details. “Avoidance of accountability creates an environment in which team members put their individual needs (such as career) or even divisional needs (such as status) above the team’s need for results,” they write. To avoid this, publicly declare your desired results and align team members’ rewards to specific outcomes.

5 Integrations for Your Online Appointment Software

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5 Integrations for Your Online Appointment Software

Businesses of all sizes are making the shift to online appointment software. From enabling customer self-service to better managing staff scheduling, the benefits of an online appointment system are clear and compelling.  

Your appointment software can make you even more organized and productive when you supercharge it with app integrations. These integrations make it possible to synchronize information across several software applications. Among these are digital calendar, billing and payment, customer relationship management, email and communications, and web design solutions.

By combining information from various systems, your company can improve its customer experience. You can also further enhance the efficiency you’re already gaining from online appointment software.   

Digital Calendars

Digital calendars have become common in business environments due to their convenience and versatility. Unlike paper calendars, digital versions can be viewed, updated, and synced across any device that can connect to the internet. When your online appointment software syncs with your digital calendar, you don’t have to worry about updating it.

That means when customers schedule, cancel, or reschedule an appointment, your business’s digital calendar automatically adjusts. This translates to better staff scheduling and reduced miscommunication. You also reduce the risk of falling short of customers’ expectations, as they can see what’s available in real time.

Billing and Payment

When billing systems are synced with online appointment applications, customers find it easier to pay ahead of time. This makes them less likely to cancel or back out of an appointment at the last minute. It also gives them peace of mind, knowing that they’ve already paid and budgeted for the service.

Some customers prefer to pay online, knowing that their financial information isn’t being exchanged with a person over the phone. Being able to instantly transfer funds from a PayPal account without revealing any sensitive information makes customers feel safe. This can help your business capture sales that might otherwise be abandoned.  

If you’re a small business owner, streamlining your billing systems can free up more time for your staff. Sixty percent of small business owners wish they had more time to devote to other tasks. Thirty-nine percent indicate paperwork is one of their top time stealers.

Customer Relationship Management

Customer relationship management (CRM) applications are great tools for capturing leads and contact information. These applications also nurture relationships from initial interest to conversion and gather and track consumer behaviors. Integrating your CRM and online appointment software creates an added level of convenience for both you and your customers.

First, existing customers don’t have to constantly re-enter their information. Anyone who’s filled out a job application that asks for the very same information already provided on an uploaded résumé knows the frustration this causes. At best, the customer has a poor experience. And at worst, it becomes a lost opportunity. Creating more efficient appointment experiences leads to higher satisfaction, brand image, and loyalty levels.

Second, with a CRM integration, you’ll easily capture information about new customers, potential leads (e.g., those who abandon completion of their appointments), and customer activities. If you execute content marketing campaigns or digital ads, you can track which content and ads lead to higher customer acquisition. Other behaviors, such as responding to an email promo code, can help you gain insights into what resonates with customers.

Email and Communication Touchpoints

Some CRM applications allow you to automate marketing and customer service emails. However, you can also integrate email clients like Outlook and Gmail. This can come in handy when you send appointment reminders to customers.

By automating some of the communication touchpoints, you and your staff can concentrate on higher-level tasks. You’ll also meet customer expectations by letting them know the appointment times they selected are confirmed on your end. Reminders, of course, can prevent no-shows and allow clients to reschedule if something comes up.

Beyond these basics, additional touchpoints can include:

  • Customer experience surveys
  • Thank-you notes
  • Requests for testimonials
  • Marketing and PR for services or service packages
  • Promotions
  • Customer loyalty programs

If email isn’t your customers’ preferred method of communication, there’s the possibility of integrating your appointment software with SMS or text messaging applications. Providing links in the text messages that reconnect customers with your online booking system adds convenience. Alternatively, customers could have the option to cancel, reschedule, or confirm appointments directly from the text messages.  

Web Design

Integrating your online appointment software with web design apps mostly benefits you and your staff. If you make changes to the layout of web pages that contain appointment functionality, the two will automatically sync. You can also back up your appointment application’s data, ensuring it gets stored safely and is easy to find.

Another point to keep in mind is that web design apps often come with built-in templates. These templates can make it easier to incorporate the functions of appointment software. With templates, your staff can create a unified look that accentuates booking options for customers. 

If you’re using a lot of other systems, web design apps can potentially sync all or most of them. This prevents the need to manually transfer or consolidate information. You may also be able to avoid the costs associated with switching or upgrading to different platforms. It will be possible to wait until business growth or technology changes deem switching necessary.    

Ultimately, which applications and systems your business integrates with your online appointment software are up to you. Ease of integration, compatibility, functionality, strategy, and customer needs will all play a role. A good online appointment application will let you customize your app integrations as your business needs change.

The ideal way to determine what integrations you need is to look to your customers. Start by analyzing their feedback and behaviors. Your company’s service and marketing strategy will be important. However, your integration efforts should begin with the customer’s perspective in mind. 

10 Time Management Skills Every Person Should Cultivate

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10 Time Management Skills Every Person Should Cultivate

To be successful, everyone needs to continue to add to their skillsets. Each entrepreneur, startup, and small business will have its set of “how-tos” that are vital. Then there will be the set of skills that are the essential ones to know.  Search your business and become the best you can at your particular business space. Time management will assist you forever in getting better at performing your tasks. Here are 10 excellent time management skills every person should cultivate.

We also have essential life skills everyone should know. Examples include:

  • Housekeeping skills — basic home repairs, cleaning after yourself, and knowing how to cook at least one signature dish.
  • Survival skills — knowing how to change a tire, administrative basic first aid, and living without electronic for more than an hour.
  • Professional skills — minimum skills required; writing a resume, networking, preparing for an interview, and negotiating a raise.
  • Money management skills — being able to create and stick to a budget and calculating a tip.
  • Self-awareness and relationship skills — knowing your strengths and weaknesses, basic etiquette, being respectful, and learning how to communicate.

Those possessing these skills will get further in life — you can’t respond to life events well without some of the basics. But, they also make life more fulfilling and can give you a little self-confidence boost. However, one set of skills that often get overlooked are those related to time management.

Some of these greater and lesser skills go hand-in-hand with each other. For example, being respectful of others motivates you to arrive on-time and never keep people waiting. However, for the most part, when it comes to time management, it’s in a category on its own.

So, if you’re ready to manage your time effectively, here are the 10-time management skills every person should have.

1. Plan your day around priorities and goals.

The most successful and productive people are well aware that they must address both essential and urgent matters daily. Here’s their secret though; they how to balance the two.

It’s definitely an art to master this juggling act. But, it’s possible when you know what priorities need your attention to know and what can be dealt with at another time. To assist you with this, you can use the Eisenhower Matrix. This Matrix is where you evaluate all of your tasks and separate them as follows:

  • Urgent and vital — these you’ll do immediately since they are pushing you closer to achieving a goal.
  • Important, but not urgent — tasks that can be scheduled for later.
  • Urgent, but not important — these the things that can be delegated.
  • Neither urgent nor important — these are the tasks that can be deleted altogether.

According to Calendar’s Howie Jones, the secret behind an amazing time management strategy is able “to systematically focus on importance and suppress urgency.”

Once you’ve identified your priorities, you should schedule them when you have the most energy and focus — or, in other words, when you’re “in the zone.” For most of us, that’s in the morning. Also, completing your most important task of the day in the morning gives you the momentum to tackle the rest of the items on your to-do list. If a priority or goal is a big one, break it up into more manageable chunks.

2. Effectively use your time.

There are a couple of ways to effectively use your time. The first is being more present and giving your full attention to what deserves it at this moment. For example, you can’t be engaged in a conversation or meeting when you keep looking at your phone every time you receive a message. It’s not only disrespectful, but it could also cause you to miss an essential piece of information or not being an active participant.

The other way to effectively use your time is to get creative. Let’s say that you’re sitting in a waiting room for an appointment or meeting. There might be a TV with a talk show that you stare at because it’s there. Or, you could get sucked into mindless social media nonsense. Either way, that time you were sitting, there could have been used to catch-up on your emails or the latest industry news.

3. Schedule it, do it and forget it.

“No one can multitask, even people who pride themselves on their ability to do so,” writes Angela Ruth in a previous Calendar article. Research shows that multitasking cuts efficient and even raises risks.

“Avoid the temptation to multitask by scheduling time to handle batches of small tasks throughout the day,” suggests Angela. “For example, set one time during the morning and one time during the afternoon to answer emails, then ignore the inbox outside those windows. Schedule a couple of short breaks to avoid burnout and maintain focus.”

What’s more, you can eliminate indecisiveness “by setting deadlines on when to make final choices.” It could be as simple as making a phone call to a vendor by Friday morning or settling on a flight in the next 10 minutes. “Get into the habit of acting on available information to cut down on unnecessary balking. If the decision isn’t correct — you can pivot just as quickly.”

4. Become a master-batcher.

Speaking of multitasking, did you know that productivity decreases by 40% when we attempt to focus on more than one thing at a time? That’s because according to Peter Bregman

In a piece for The Harvard Business Review, we’re not multitasking. “We switch-task, rapidly shifting from one thing to another, interrupting ourselves unproductively, and losing time in the process.”

The most effective way around this is not just focusing on one thing at a time. It’s grouping similar tasks together and knocking them out at the same time. Instead of checking your email and social media feeds every time you receive a notification, don’t allow yourself to check more than three times a day. Check once before jumping into work, right after lunch, and at the end of your workday.

5. Pencil in time for distractions and interruptions.

Batching is also a great way to handle distractions. Turn your phone off while working and don’t worry that you’re missing something important. You’ll be confident in this action because you know you’ve planned to check your phone when it’s time. However, no matter how hard you try, distractions and interruptions are inevitable.

One way to manage these distractions is to add blocks of free time into your schedule. So, if a co-worker wants to speak with you, let them know that you currently not available to chat. But you can talk to them at one pm.

Another perk of this is if there’s an emergency. For example, you were zoned in on your work when suddenly a frantic knock on your door interrupts you. A colleague lets you know that the company network has been compromised. Something this important needs your immediate attention. Once it’s resolved, you can use that free block of time to go back to work without completely getting your schedule off-track.

6. Stop biting off more than you can chew.

There are a variety of reasons why you may be tempted to overextend yourself. At work, you pick-up extra hours or take on a new project because you want the extra money or don’t want to upset your boss. Socially, you accept every social invite because of FOMO.

The reality is that if you already have a full schedule, spreading yourself too thin could have some repercussions like scheduling conflicts or delivering subpar work. And, as previously discussed, it prevents you from focusing on your priorities.

7. Add “no” to your vocabulary.

“I honestly believe that the main reason why time is an issue for so many of us is that we can’t say ‘no’ says Howie Jones. “We can’t turn out an invite to an unproductive meeting or social event. And, we can’t tell others that we already have enough work to focus on and can’t take on any more responsibilities.”

The downside to this is that if you’re always saying “yes,” “then you’re letting other people take control of your time.”

While I get why “no” isn’t a word we like to say, you don’t want anyone to be offended; it has to become a part of your vocabulary. And, you can accomplish that, without ticking anyone off, y doing the following:

  • Be transparent and upfront. Don’t lie or make excuses. People will understand if you’ve already made a social commitment or have a full workload.
  • Don’t initially fully commit. “Let’s say someone invites you to lunch. You don’t have to accept or reject the request immediately,” adds Jones. “Tell your caller that you have to check your calendar and you’ll get back to them before the end of the day tomorrow.”
  • Offer alternative solutions. You may be booked solid for the next two weeks. If there are openings three weeks from now, ask your client to meet then, for example. If not, refer them to a colleague.
  • Always be polite and professional. “Simply saying ‘thanks’ can go a long way.”

8. Develop your emotional intelligence.

Emotional intelligence can be defined as “the ability to identify and manage your own emotions and the emotions of others.” What does that have to do with time management? Well, EI can assist you with problem-solving, calm you down, and improve your communication skills — all of which can be applied to time management. For example, when you frustrated, it’s almost impossible to give your full attention to the task you’re currently working on.

Moreover, those with strong EI possess qualities like not being a perfectionist and being able to balance life and work. Also, EI can help you establish boundaries, maintain motivation, and be more aware of what your strengths and weaknesses are.

Overall, improving your EI can help you stay focused on completing your most productive tasks. Make sure that functions are aligned with your goals.

9. Learn how to delegate and outsource.

Remember the Eisenhower Matrix that you used to help you determine your priorities? If you recall, it also encouraged you to hand-off specific responsibilities to others. These are usually essential tasks that aren’t exactly worthy of your time.

For example, you could hire a service to clean your home or office. Spend the saved time on more productive areas like building your business or spending time with your family. If you don’t enjoy writing, but there’s an employee who does, you could ask them to take over your company’s blog.

Just keep in mind that delegation isn’t handing off all of your responsibilities to someone else. It’s assigning the right work to the right people so that you can open up sometime in your schedule.

10. Find a time management technique that works for you.

Finally, experiment with different time management techniques that work best for you. I’ve mentioned the Eisenhower Matrix several times. While that could be helpful for a lot of people, it may not be sufficient for you. Instead, approaches like the Pomodoro Technique, Getting Things Done Technique, Rapid Planning Method, or Pareto Principle may be better suited for you.

Don’t expect you to solve all of your time management issues overnight. It’s a process that involves some trial and error. And, most importantly, it’s continually working on and improving upon your skills until you get it just right.

How to Collaborate, Engage, and Influence Others Using the SCARF Model

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How to Collaborate, Engage, and Influence Others Using the SCARF Model

Growing up surrounded by technology, Millennials and Zoomers take for granted how intimidating and overwhelming this can be for different generations. Case in my point, my father. I’m not sneering here — but he’s a Boomer and still has trouble navigating his smartphone — he can barely store new contacts.

Over the years, I have literally sat next to him and given him step-by-instructions — the same ones — over and over. He still misuses his phone. Eventually, he just ignores my feedback and gives me the briefest of cold shoulders.

Initially, I took his actions way too personally. Here I was trying to help him and this was his reaction? Not cool.

The thing is, after some time, I could empathize with my old man. I’ve also been frustrated or standoffish when someone has offered advice or feedback. My guess is that we all have felt a little threatened under the correction and instruction of others.

But don’t just take my word on this. Research has backed this claim up—specifically, the work of neuroscientist Dr. David Rock and his SCARF model.

What is the SCARF model?

Back in 2008, Dr. Rock, who I think has one of the coolest names ever, published the paper “SCARF: A Brain-Based Model for Collaborating With and Influencing Others.” In it, he outlines the five key “domains” that influence our behavior in social situations.

  • Status — our relative importance to others.
  • Certainty — our concerns about predicting the future.
  • Autonomy — a sense of control over events.
  • Relatedness — how safe we feel when around others.
  • Fairness — the perception of fairness between people.

Dr. Rock just didn’t grab this out of thin air. He based his research on previous neuroscience research to come to the following themes.

“Firstly, that much of our motivation driving social behavior is governed by an overarching organizing principle of minimizing threat and maximizing reward,” he wrote. “Secondly, that several domains of social experience draw upon the same brain networks to maximize reward and minimize threat as the brain networks used for primary survival needs.”

“In other words, social needs are treated in much the same way in the brain as the need for food and water,” he clarifies. “The SCARF model summarizes these two themes within a framework that captures the common factors that can activate a reward or threat response in social situations.”

Additionally, the SCARF model “can be applied (and tested) in any situation where people collaborate in groups.” Social events, family gatherings, education environments, and all workplace settings are all fair game.

How the SCARF model affects the workplace.

Confused? Don’t be. The main takeaway is that the foundation of this model is all about minimizing threats and maximizing rewards.

For example, you weren’t invited to a team meeting or after-hours event. You might view that as a threat to your status and relatedness. As a result, that might can stimulate the part of the brain where physical pain resides.

When you receive negative feedback, like customer reviews or the mistakes you’ve made, that releases cortisol, aka the “stress hormone.” By responding to this threat, your survival response is triggered. As a consequence, this can:

  • Speed up your heart rate and increase blood pressure.
  • You’re tenser and on edge.
  • Decrease creativity and focus.
  • Reduce the ability to solve problems.
  • Make it more difficult to communicate and collaborate.

On the flip side, when you feel rewarded, like being acknowledged and celebrated for your work, your brain releases dopamine, aka the “happy hormone.” In turn, this increases blood flow to the brain. And, when this occurs, you’ll be more creative, focused, and receptive to fresh insights and ideas.

Also, because you’re floating on top of cloud 9, you’ll want to be rewarded again. So, this motivates you to keep putting your best foot forward.

How to use the SCARF model.

Overall, the SCARF model can be used to collaborate, engage, and influence others. But, to make that possible, let’s explore how you can use each domain of the model.

Status

“Status is about relative importance, ‘pecking order’ and seniority,” writes Dr. Rock. “Humans hold a representation of status in relation to others when in conversations, and this affects mental processes in many ways.” For instance, when you win a game, you feel better than your opponents, which in turn increases dopamine levels.

As a leader, you can maximize rewards through regular paise and celebrating wins — regardless of how big or small. You can also give them a chance to voice their opinions and learn new skills.

To eliminate threats, never take credit for their hard work or dismiss their ideas. Furthermore, you may want to skip the performance reviews and let them evaluate their own performance.

Certainty

Since the brain is a “pattern-recognition machine,” it craves certainty. “Without prediction, the brain must use dramatically more resources, involving the more energy-intensive prefrontal cortex, to process moment-to-moment experience,” adds Rock. In fact, even the slightest hint of uncertainty can generate “an ‘error’ response in the orbital frontal cortex.”

Why’s that a problem? When this occurs, it diverts our attention away from our goals. And, we’re more focused on correcting the error.

How leaders provide certainty in an uncertain world? Well, here are some top suggestions;

  • Establish crystal clear guidelines and expectations.
  • Break down larger goals or projects into smaller, more manageable chunks.
  • Agree on desirable deadlines and outcomes with the entire team.
  • Create an agenda, so that meeting attendees know what to expect.
  • Be transparent and share relevant information.
  • Set boundaries by having consistent operating hours.

When change does inevitably happen, you can manage it and reduce threats by;

  • Declaring your vision change.
  • Follow the “3 C’s,” which are communicate, collaborate, and commit.
  • Identify your All-Stars and get them on board.
  • Keep stress at a minimum and boost morale by celebrating milestones.
  • Reduce change fatigue by building trust and making sure everyone has a sense of belonging.
  • Follow through with your plans, but be flexible.
  • Measure and analyze metrics and KPIs to see if you’ve reached your goals.

Autonomy

Autonomy is the perception of exerting control over one’s environment; a sensation of having choices,” explains Rock. The less autonomy we have, the more a situation is perceived as a threat. When we feel like we have control, this activates the reward structures of the brain.

In order to minimize threats, encourage ownership among your team. When you do, this will tap into their intrinsic motivation. And, you can accomplish this by;

  • Encourage your team members to ask questions and express their opinions.
  • Let your team members chose how they’ll complete a task or solve a problem.
  • Permit flexible schedules.
  • Learn how to delegate effectively.
  • Provide constructive feedback.
  • Let them show off their strengths and talents.
  • Make sure that they always have the right tools and resources.
  • Build trust by not micromanaging your team.
  • Use mistakes as learning opportunities.

Relatedness

“Relatedness involves deciding whether others are ‘in’ or ‘out’ of a social group,” Rock states. It’s also “a driver of behavior in many types of teams, from sports teams to organizational silos: people naturally like to form ‘tribes’ where they experience a sense of belonging.”

In short, we want to be a part of a group. When we have this sense of belonging, this releases oxytocin. When we don’t, this can block empathy and diminish creativity.

The answer to encouraging relatedness? Creating a connected culture. You can do this through team-building activities, scheduling one-on-ones, or having team lunches. Other recommendations would be making them feel psychologically safe, providing mentorship opportunities, and showing gratitude.

Fairness

Lastly, we prefer a sense of equity and equality in group settings. When we’re faced with an injustice, this sets off a strong threat response. In fact, this might make us feel disgusted.

To promote fairness, always be transparent when making decisions. For example, a team member was promoted because they have exceeded expectations, like surpassing a sales quota or obtaining a certificate. Moreover, you must practice diversity and inclusion.

Autonomy, celebrating accomplishments, and having a culture built on shared values all can achieve this as well. And, always treat everyone with the same level of respect. For example, if you planned to meet an employee for lunch at noon, don’t arrive at 12:30.

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