6 Ways to Use a Spare 15 Minutes at Work

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6 Ways to Use a Spare 15 Minutes at Work

When you’re used to moving from task to task or meeting to meeting, fifteen minutes of downtime can be a bit unsettling. You don’t want to waste half of that time thinking about what to do and wind up regretting it.

Luckily, there are so many ways to spend downtime at work. The key is to have a plan to make the most of it:

1. Declutter.

Decluttering can significantly benefit your mental state and productivity levels. Maybe there are papers piling up all over your workspace, or perhaps you struggle to find office supplies you need. Downtime is perfect for reorganizing the area that you work in. 

But decluttering doesn’t end there. Your digital workspace is just as important as your physical one, so use your downtime to get rid of unneeded files and create new folders for organizing the ones that you do need. 

2. Respond to emails.

How often do you open up your email to find an empty inbox? Don’t let them pile up; spend your spare 15 minutes deleting unnecessary ones and responding to others.

Which are worth answering immediately, and which should you put off? Apply the two-minute rule. If you need more time than that to answer any one message, shelve it until your dedicated time to answer emails. 

3. Get some reading done.

Fifteen minutes is plenty of time to read through some news articles, informative editorials, or blog posts. If none of those tickle your fancy, haul out an inspirational book

What if you aren’t sure what to read? Take those 15 minutes to prepare your reading list. Send out emails asking for suggestions. Order them according to your interests and the insights you expect to gain by reading them. 

4. Play a game.

Games are not a waste of time when they have a purpose. If you’re feeling a little burned out or are struggling to get your brain in gear, play a game of Sudoku or a word search. Keep a booklet of puzzles in your back pocket for cab rides and airport lounges. The New York Times has some mini-crosswords that won’t take as long as their larger ones. 

5. Listen to a short podcast.

Podcasts are another good way to stay informed during periods of downtime. There are dozens of business podcasts whose episodes are 30 minutes or less. Put on a pair of headphones, and take a walk. 

What if you’ve got a little more time? Throw on a TED Talk. Learn something new by selecting one outside of your field. And if you do need to cut it short, podcasts can always be paused and resumed later. 

6. Meditate.

If you get anxious during the workday, why not take 15 minutes to meditate? Even short periods of meditation can significantly boost your productivity and reduce your stress levels.

Consider using a meditation app like Headspace or Calm to guide your sessions. Otherwise, simply listen to your breath, and try not to judge your thoughts. You can meditate in an office, a conference room, or while walking. 

Downtime is not the same as — or shouldn’t be, anyway — wasted time. Fifteen minutes may seem like a small amount of time, but when you use it wisely, it can make a big difference in your day.

Don’t Fall Into the Urgency Trap: How to Prioritize Your Work

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Planner on desk

I recently went hiking in a state park. Besides spending some time outdoors, which helped me clear my head and burn some calories, I saw a sign posted outside the interpretive center. It simply read, “Today is the best day.” I’ve since taken this to be my daily mantra.

I think we all have the intention to make today the best day. Whether if it’s taking the time to do the things you enjoy or just sending good vides back out to the rest of the world. And, it also means being productive at work as opposed to just busy.

Of course, that’s easier said than done. When you have so many responsibilities and such a short amount of time to complete them, everything seems essential. That’s why learning how to prioritize your work is a skill everyone needs to learn. It ensures that you spend the right energy and focus on the right activities at the appropriate time.

The problem is, you often fall into the urgency trap. Instead of tackling something that is helping you move closer to your goals, you end up wasting time on things that seem important. While these are tasks that need to be addressed, they don’t need to be done ASAP. Some of them may not deserve your attention at all.

With that said, if you want to be more productive, get the most out of your time, and prevent problems like missed deadlines, then you must perfect prioritization. And, here are some of the ways that you can accomplish that challenge.

Create a master list and analyze it.

The first step in prioritizing your work is to collect a list of all your tasks. It doesn’t matter if you jot these down in a notepad, Word Doc, or to-do-list app. The idea is to have everything that needs to get done in one location that can be easily accessed.

The second step is to review these tasks and whittle them down to the essential. That may seem like a lot of work upfront. But, this helps you rate your functions so that you spend time on what matters. Even better, it allows you also to eliminate certain tasks altogether.

Delete, Delegate, Defer, or Do?

Personally, I find that the 4Ds of time management to be most useful here. It’s a simple technique where you have four options to narrow down your list:

  • Delete. Sometimes this is referred to as “drop.” But the idea is the same. Any time commitments that are no longer necessary or aren’t crucial to the big picture should be scrapped. A perfect example of this is the lengthy and unproductive meetings you have in your schedule.
  • Delegate. These are the activities that need to be done. But, just not by you. Instead, they should be assigned to someone else. For instance, I’m familiar with the necessary coding. However, I’m not an expert. If my website or app crashed, it’s just worth the money hiring a pro who can fix the problem faster than I ever could.
  • Defer. These are essential tasks that can be delayed until another time. Let’s say that you an important meeting at the end of the month. You need to create and send an agenda. But, considering that the event three weeks away, that’s something you don’t need to do today.
  • Do. Here is where you, in the words of Nike, “just do it.” It could be a task that only takes two-minutes to wrap-up. Or, it’s one that needs your attention sooner than later, like anything with a due date.

Will this solve all of your prioritization issues? Not necessarily. But, it can remove at least some of your work off your plate. And, now that you have a much leaner list, you can begin to start successfully prioritizing your work.

Adopt a prioritization method.

There is no such thing as a one-size-fits-all prioritization method. It depends on your own personal style. But, here are seven techniques that you could try out until you find the one that works best for you.

Eat the frog first.

InThe 4-Hour Workweek, Tim Ferriss wrote, “Being busy is most often used as a guise for avoiding the few critically important but uncomfortable actions.” Often times, these are the most difficult tasks that you aren’t looking forward to. And, as a result, we procrastinate on them. The funny thing is that they also happen to be your most important.

Instead of putting these obligations on the back burner, take the advice of Mark Twain and eat the frog first thing in the morning. “And if it’s your job to eat two frogs, it’s best to eat the biggest one first.” Now that the worst is behind you, the rest of the day will seem easy in comparison.

Also, since we usually have the most energy several hours after waking uP, it just makes more sense. Why try to force yourself to do something you dread when you’re exhausted at the end of the day.

Focus on your MITs.

Perhaps one of the simplest ways to prioritize your work is to focus only on the most critical tasks that you would like to accomplish for the day. You can jot these down during your evening routine or first thing in the morning. Just note that your MITs should only be between one to three items.

“And here’s the key to the MITs for me: at least one of the MITs should be related to one of my goals,” suggests Leo Babuta. “While the other two can be work stuff (and usually are), one must be a goal next-action. Goal centered ensures that I am doing something to move my goals forward that day.”

And, just like eating that frog, it’s best to do your MITs in the morning. “If you put them off to later, you will get busy and run out of time to do them,” adds Babuta. “Get them out of the way, and the rest of the day is gravy!”

Separate the urgent from the important using the Eisenhower Matrix.

Inspired by former U.S President Dwight D. Eisenhower, who once said “I have two kinds of problems: the urgent and the important. The urgent are not important, and the important are never urgent,” this is where you place all of your tasks into a four-quadrant box. You then organize them by:

  • Urgent and important: These are the things that need to be done right now.
  • Important, but not urgent. Decide when it’s best to do these and schedule them.
  • Urgent, but not important. These can be handed off to someone else.
  • Neither urgent or important. Drop these from your to-do-list and calendar.

Prioritize daily tasks with the Ivy Lee Method.

Developed in 1918 by productivity consultant Ivy Lee, this is a simple trick to help you prioritize your daily work.

  • At the end of each day, write down the six most important things you need to accomplish tomorrow. Do not write down more than six tasks.
  • Prioritize those six items in order of their true importance.
  • When you arrive tomorrow, concentrate only on the first task. Work until the first task is finished before moving on to the second task.
  • Approach the rest of your list in the same fashion. Move any unfinished items to a new list of six tasks for the following day.
  • Repeat this process every working day.

As I explained in a previous Entrepreneur article, “The Ivy Lee Method is so effective because by planning your day the night before, you reduce decision fatigue and reserve your energy for your most meaningful work.” What’s more, “you know exactly what you’ll be working on all day instead of wasting valuable time and energy making decisions in the morning.”

Assign a value to your work with the ABCDE Method.

If you need a hack for knowing the true importance of a task, I recommend Bryan Tracy’s ABCDE method.

“You start with a list of everything you have to do for the coming day,” explains Tracy. “Think on paper. Once you have a list of all of the tasks you must complete, start the ABCDE method.”

  • “A” is assigned to your most important tasks.
  • “B” are items that need to be done but only have mild consequences.
  • “C” are tasks that would be nice to get to. But, if you don’t, there are no repercussions.
  • “D” is anything that can be delegated.
  • “E” is for eliminating.

For every letter, also assign a number to it so that you know where to start. For example, an A-1 task would be “your biggest, ugliest frog.” It just adds multiple layers of prioritization to your work.

Follow the Pareto Principle.

Also known as the 80/20 rule, this was developed by the Italian economist and sociologist Vilfredo Pareto. As Choncé Maddox explains for Calendar, this rule “clearly states that 80% of your results come from 20% of your efforts.”

How does this help you prioritize your work? Well, according to toChoncé, “If you’ve found that 20% of your effort is resulting in 80% of your results, you’ll want to prioritize and improve that 20% margin.” Knowing that you should take “care of it first when you begin your workday.” Need a place to start? You could ask questions like, “Are there any tasks that would make you feel relieved by accomplishing them, no matter what else happened during the day?”

Also, don’t get hung up on the exact numbers here. The point is that you should spend most of your time on the handful of activities that deliver the most results.

Chunking.

Chunking is fairly straightforward. It’s where you block out specific times in your calendar for undisturbed work. Ideally, these would be your most important tasks for the day that have been scheduled around when you’re most productive. As an example, if your peak productive hours are from 9 AM to 11 AM, then that would box out that time for devouring your frog.

During this timeframe, this would be the only thing that you’re focused on. To aid you in this pursuit, you would turn off smartphone notifications and close your office to eliminate distractions. And, most importantly, don’t forget to take frequent breaks, like around every hour. It’s the best way to stay fresh throughout the day.

Final words of advice.

When you prioritize your work, you’ll be confident that each day will be the best one ever. But, even if you’ve learned to no longer fall into that urgency trap, there are a couple of things to keep in mind:

  • Be flexible. Fires will have to put out. Your priorities will change over time. And, no matter how organized you are, the unexpected will always rear its ugly head. Work on becoming more adaptable so that you can roll with the punches.
  • Break large tasks into smaller pieces. It can be overwhelming when jumping into larger tasks and projects. Breaking them down into more manageable sections can help you get started. It also lets you focus on what needs your attention right now.
  • Be realistic. In a perfect world, you would be able to knock out your entire to-do-list in one day. Realistically, you’ll probably only be able to get to a handful of them. Understand how much you can actually get done in one day and move the less critical items to another date.
  • Manage distractions and interruptions. No matter how hard you try, these are inevitable. Sure. Turning off your notifications is a start. But, what about addressing an unforeseen emergency? Add some blank spaces in your calendar so that you have time in your day to handle this.
  • Ask for help. Finally, don’t hesitate to ask others for help. Whether if that’s delegating some of your work or asking for feedback on what’s most important.

7 Lessons Entrepreneurs Can Learn From Holiday Traditions

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7 Lessons Entrepreneurs Can Learn From Holiday Traditions

For entrepreneurs, the holidays mean more than an annual sales bump. They’re a season to reflect on what holiday traditions can teach us about business.

Everyone celebrates the holidays differently. Some people are happy to enjoy the season sitting in front of a Christmas tree or yule log. For others, all that matters is spending time with family. Still others spend the time attending bake-offs and holiday parties.

But however you celebrate the holidays, you can learn a few things from common traditions:

1. Enjoy others’ lights, but don’t be blinded by them.

As an entrepreneur, it’s important to take stock of what others are doing. But just as you shouldn’t drive around all day just to look at Christmas lights, you don’t want to focus so heavily on other companies that you neglect your own.

Take the time to hang your lights. Differentiate yourself, and keep in mind that every budget is different. It’s all well and good to be inspired by others, but it would be pretty lame to copy someone else’s lighting scheme.

2. Do something nice for your neighbors.

Reach out to other businesses in your metaphorical neighborhood. Seeing other companies in your industry strictly as competition can cause you to miss out on key mentorship and partnership opportunities. 

Start small: Reach out on LinkedIn, and share content that you think might be helpful. Offer to get lunch in order to discuss ways you might be able to lend a hand in the new year. 

3. Reconnect with family and friends.

There are two major holiday letter-writing traditions: Christmas cards and thank-you notes. Both are a means for staying connected with the people you care about.

Just as important as establishing good relationships is maintaining them. Check in with the people that care about your business and express appreciation for their support. This includes not only customers and clients but also colleagues and suppliers. Don’t be that person who only reaches out when you need something. 

4. Give yourself something to look forward to.

Advent calendars are used to count down the days until Christmas and meter out daily treats. Start each business day by checking your calendar and scheduling something fun for yourself, like a lunch out or leisure activity after work.

Be flexible, but set boundaries for when you will and won’t be working. Effective scheduling can save time and make the time you do spend working more productive. 

5. Throw a party. 

The centerpiece of most holiday traditions is a party or celebration. Family and friends gather for food, fun, and good company. Bring everyone together by hosting a similar year-end party at work.

Celebrations have business value: They build trust, deepen relationships, and release stress. Tension in the office can be culturally destructive, and periodic parties are a great way to alleviate it. 

6. Make yourself a wish list. 

Remember how, as a kid, you’d jot down everything you wanted from the new year? Pick that habit back up as an entrepreneur.

Creating a wish list helps you make your desires more concrete. Create two of them: one that’s aspirational, and another that is more practical. Know the differences between what you want, what you actually need, and what you can afford. 

7. Take time to rest. 

Both at work and at home, the holidays are busy. Although it’s good to celebrate, it’s just as important to give yourself a break. Taking a break is a great way to boost your productivity down the line.

Give yourself some grace: You’ve worked hard this year. Don’t beat yourself up for spending a few days away from work, taking a midday nap, or lounging around on a wintery day.

Enjoy the holidays, but remember what they stand for. When you get back to business in the new year, you’ll be that much more ready to reach for the next rung.

How to Schedule Your Day for Optimal Productivity

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Schedule

Introduction

We all have the same twenty-four hours each day. So why do successful people get so much done in their twenty-four hours while others struggle to accomplish the tasks on a basic to-do list?

One answer is time management. Many people have trouble using their time efficiently throughout the day. But if that’s you, don’t worry. By using productivity tips and creating and sticking to an efficient daily schedule, you can do more and do better every single day.

Why Scheduling Your Day is Important

How to Schedule Your Day

Types of Scheduling Techniques

Why Scheduling Your Day is Important

Time is a finite resource for all of us. Leaving your limited number of days and hours up to chance is not responsible resource management. Instead, use a schedule and reap the rewards:

  • Reduce Wasted Time: Unless you’re putting “Spend 2 hours on Social Media and Video games” on your daily schedule, then using your schedule keeps you from wasting time on things that aren’t on the agenda.
  • Increase Happiness: Even science agrees. Following a schedule makes you happier!
  • Improve Productivity: You get more done when you follow a schedule.
  • Reduce Stress: Scheduling creates more certainty which reduces stress–and that improves health. Win-win!
  • Facilitate Collaboration: Anytime you’re working with a team, a schedule keeps you all on the same page in the same place at the same time.

How to Schedule Your Day

It’s clear that scheduling your day is valuable. However, you can’t just throw stuff onto your Cute Kittens calendar and hope for a productive life.

Instead, you need a strategy so you can schedule for productivity and get the important work done efficiently. Here are some guiding principles to help you use a schedule for efficient days.

1)    Define Your Why

Let’s face it. Not everything we do in a day is fun. There are definitely tasks we simply don’t want to do. We can rely on grit and determination to power through, but that can sap energy. Instead, find internal motivation by defining your why.

Everyone’s why is different, but it’s the meaning and purpose behind everything we do. This concept was popularized by Simon Sinek in his book Start With Why. Sinek demonstrates that “why” can truly motivate individuals and businesses to reach their goals.

Your why should be bigger than “Because I have to,” or “Because someone told me to.” For an individual, there why might be to provide a safe and happy life for their children. For businesses, a why might look more like, “To help people succeed.”

Then, everything you do as a person or as a company should be in service to that why.

2)    Set Priorities

There are literally millions of ways you could spend each day. And you can’t do everything. Without priorities, you may find yourself spending time on tasks that don’t get you anywhere. And if you’re a team leader or manager, you want to set priorities for your team so they know what’s important, too.

So you have to figure out what you really need to get done in order to achieve your goals in service to your why.  First, write down everything you can think of. Then eliminate anything not related to your why. Then put your priorities in order of importance.

Having a direction to go in is just as important as going. A journey without a destination might be interesting, but without a destination in mind, who knows where you’ll end up.

3)    Estimate How Long A Task Will Take

Once you’ve figured out what you need to do, figure out how long it will take. And we’re not talking about how long it will take in fantasy land. You need to know how long it really takes you to do the thing.

One of the most common scheduling mistakes people make is not correctly estimating how long a task or project will take. “If you over-or-underestimate on how long this will actually take, you’re more likely to throw your entire schedule off. Even worse, you may miss a deadline or waste valuable time for you and key stakeholders like employees and customers.”

So, you need to get real with yourself and encourage your team to do the same. Take a week or two and track your time. How long does it take you to write 1,000 words or answer emails? Then, you can plan your schedule realistically, improving your chances of success.

4)    Work Smarter, Not Harder

Tim Ferriss, author of the 4-Hour Work Week is onto something. In the age of hustle, sometimes we feel like we have to go go go all the time. But what if we used our time in such a way that allowed us to work less? Then we’d be onto something, too.

Ferriss advocates a work smarter strategy using systems that make it “impossible to misbehave.” Then he doesn’t have to rely on the finite resource of willpower. So, establishing productive systems is a key step for Ferriss.

Other ways to work smarter involve identifying your most productive times of the day and then scheduling key tasks for that time period. For many of us, energy levels are highest in the morning. However, if you’re a true night owl, feel free to take advantage of that time to get things done.

You also need to be strategic. Yes, there are many ways to reach your goal. When choosing which path to take, factor in the risk-benefit of what you’re doing. You could cold call 100 people and get one yes. Or you could cold call the right ten people for the same benefit.

Types of Scheduling Techniques

There’s no one size fits all solution to creating the most productive schedule. But these scheduling techniques can help you along your path.

1)    Create a Productive Morning Routine

Start your day off right with a morning routine that reinforces productivity.

According to Hal Elrod, author of The Miracle Morning, “How you wake up each day and your morning routine (or lack thereof) dramatically affects your levels of success in every single area of your life. Focused, productive, successful mornings generate focused, productive, successful days.”

Elrond turned his life around by waking at 5 in the morning to spend time in silence, meditating, reading, and exercising. This set the tone for his days and he was able to pull himself out from under crushing debt and achieve new levels of success.

Your perfect morning might look different than Elrond’s, but it makes sense to set aside time early each day to determine the course of the rest of the day.

2)    Avoid Task Switching

Multi-tasking may seem efficient. After all, you’re getting more done at once, right? Wrong. In fact, although you’re doing more at once, you aren’t truly getting more done. You’re getting less done.

In fact, the true cost of multi-tasking can be up to 40% of your productivity. Each time you move between tasks, it takes your brain time to switch. Additionally, people are more prone to mistakes when task switching. And the more complex the task, the bigger the losses.

So, it makes sense to do only one thing at a time. This allows you to truly focus on what you are doing. Then you can do it more efficiently.

When you’re scheduling your day, avoid task switching if possible. Give yourself enough time to complete tasks at one go. Oh, and when you’re doing it? Don’t check your email.

3)    Batch Tasks & Block Scheduling

We’ve seen how task switching can impact productivity. However, we all have more than one thing to do in a day. So you can minimize the effect of the task switching by batching tasks and using block scheduling.

You can define “like tasks” in many ways. But the key is that the tasks should have a unifying feature that makes them more efficient when done together. Think about running errands. It makes more sense to go everywhere in a certain geographic location.

Similarly, you can batch tasks in terms of the mindset required to do them. For example, administrative tasks take one kind of mindset, but creative tasks like writing a blog post or debugging code require something entirely different. But grouping tasks by mindset, you can reduce the impact of totally switching gears.

Elon Musk famously uses task batching to make sure he gets everything done for his business and still spend time with his family. Task batching is the process of scheduling like tasks together so you can do them more efficiently.

4)    Expect the Unexpected

You can’t predict the future, but you can be pretty sure that something unexpected will happen at some point. You don’t know what it is or when it’s coming, but it’s out there. And a productive schedule will take that into account.

It’s probably happened to you. You identified your why and created your priorities and tasks. You scheduled the key tasks into your most productive time. You were a productivity rock star.

Then suddenly, an emergency comes up. You push everything to the side to address this urgent task. Your efficient schedule dies a painful death.

It doesn’t have to be an urgent project, either. It could be a sick kid keeping a team member home. It could be a weather emergency keeping everyone home. It could be unexpected server downtime slowing everyone’s pace. The little things can kill productivity just as effectively as the big things. And frankly, they are more common.

Just like it’s smart money management to have an emergency savings fund, you should also have an emergency time fund. Of course, you can’t stockpile time, but you can build a time cushion into your schedule. That way when the unexpected comes up, you’re ready.

5)    Leverage Technology

Technology is really good at scheduling. After all, on a basic level, a schedule is just a spreadsheet. But scheduling technology can go way beyond a simple grid.

Tools like Google calendar help you schedule recurring tasks, color code tasks, set reminders, and even share calendars among teams. All of these increase the efficiency of your schedule. Plus they keep you from forgetting that client meeting.

However, you can also do so much more. Use an iPhone app to access your calendar on the go. Eliminate the back and forth phone calls and emails to schedule meetings by allowing others to schedule meetings right in your calendar.

The possibilities are endless!

6)    Paper Planners, Bullet Journals, & To-Do Lists

As good as technology is at upping your scheduling game, don’t discount the value of paper in this digital world.  Paper planners, bullet journals, to-do lists and other analog tools can be just as useful.

In fact, planner industry leader Erin Condren’s Lifeplanner received the Good Housekeeping seal of approval as a productivity tool. And notebook systems like Ryder XXX Bullet Journal are also trending as productivity tools.

Of course, nothing beats a good, old-fashioned to-do list for keeping individuals on track. Writing things down saves you the trouble of remembering them. And the reward of crossing things off your list can be highly motivational.

7)    Eat the Frog

According to Mark Twain, “If it’s your job to eat a frog, it’s best to do it first thing in the morning. And if it’s your job to eat two frogs, it’s best to eat the biggest one first.”

Using this logic, one scheduling method is to put the most difficult, most important tasks first. And if you have more than one such task, you should do the harder one before the easier ones.

To use this method, you must be able to identify your key priority for the day. Ultimately, priority should be singular, since we can’t do two things at once. (See Task Switching!)

The more difficult tasks are often the most prone to procrastination. After all, most of us really don’t want to eat a frog. So doing them first thing in the morning keeps you from pushing them off all day. Plus once they’re done, you have the free time to do more fun tasks.

8)    Evaluate and Pivot

Scheduling for productivity can be a moving target. And you may have a perfect schedule but So take time to assess the results of your efforts. Are you and your team being truly productive people?

Here are some key questions to ask yourself and your team to evaluate the effectiveness of your schedule:

  • Are you meeting deadlines?
  • Were time estimates correct?
  • Did unforeseen issues interfere with timelines?
  • Did you feel under the pressure of the clock?
  • Did our meeting schedule work?

Once you’ve gathered your data, you can make informed decisions about where to go from here. Missed deadlines may indicate poor time budgeting, a problem that is easily solved in the next month, sprint, or quarter. Extraneous meetings can be eliminated. More padding can be added to accommodate unforeseen issues.

Conclusion

There are so many tricks and tools for creative productive schedules that really work in the workplace and at home. If you aren’t giving them a try, you may be throwing money out the window. And we can’t think of anything less productive than that!

What are your best productivity tips and routines?

Should You Ask Your Team to Track their Time?

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The 11 Biggest Symptoms of Poor Time Management

For those working in professional services, like lawyers, consultants, advertising specialists and anyone else who has clients, time tracking is inevitable. Billable hours are billable hours, and poor time tracking can lead to some angry clients.

What about everyone else, the working professionals who do not necessarily need to track every minute of their workday? 

As entrepreneurs love to say, time is money: Is the time spent tracking time worth the squeeze?

Why Track Time?

1. Improved efficiency and accountability

Probably the greatest argument for time tracking is that it makes workers accountable and efficient. If someone knows they have to track what they are doing, they are likely to put more effort into getting things done in a timely manner. They’ll probably also block their time to make the process easier.

Time blocking is a time-management technique that encourages practitioners to estimate how much time a certain task will take them, and then carve out that exact chunk of time to complete the task. This prevents multitasking and procrastination, and it sometimes produces a better finished product. 

2. Insights into employee development

Time tracking isn’t just helpful to the boss. Employees who engage in it benefit, too.

When workers see where they’re spending their time, they tend to spot opportunities for improvement. Are they a faster writer than an editor? Are they spending too much time building out certain product features? Is one stage of the sales process taking longer than it should?

Time tracking also helps workers showcase their contributions. An employee who has  documentation of working long hours, taking on an extra-heavy workload, or going beyond their job description will have an easier time asking for a raise. Similarly, tracking time makes it easier to ask a supervisor for extra help or delegatory authority. 

3. Data to support company goals

Employee time is a company’s most important asset. Examining where it’s spent helps leaders identify priorities for the next month, quarter, or year.

If you do decide employees should track their time, compile it into a single spreadsheet. Look at the proportion of company time spent in key areas, like sales and product development.

Think about whether those investments line up with your priorities: Should a third of company time actually be spent on sales? Or should a larger slice of it go to things like culture-building and mentorship?

Before you decide the tracking time is right for you, though, think about its cons. 

The Problems With Tracking Time

What are the downsides of asking employees to log their hours? The four primary ones are:

1. Rushed work

Asking employees to state the time they spend on each task may cause them to give short shrift to tasks that deserve some TLC. Work that was done too quickly is likely to contain a lot of mistakes.

Some work simply takes time. In a creative field like advertising, it’s worth taking a few extra days to think through a campaign. Otherwise, the damage won’t be obvious until it’s already out in the public eye. 

2. Time lost on tracking

In a perfect world, time would be tracked on an “as you go” basis. The fact is, though, that time tracking is often the easiest task to push to the back burner.

Expect employees to put it off. Come Friday afternoon when the timesheet is due, many may spend an hour trying to think through how they spent the past five days. Employees are so bad at tracking time, in fact, that the average firm loses around $50,000 per year in revenue due to mistracked emails alone. 

3. “What category do I put my bathroom break in?”

Nobody wants to ask about how to track their human needs, which may cause workers to ignore them. Not only can that hurt morale, but studies suggest it can actually hurt productivity.

Researchers studying interruptions to prolonged sitting found that periodic movement helps to lift mood, combat dry eyes, and reduce fatigue. Even if employees do track when they get up for coffee to use the bathroom, employers are likely to discount the productivity benefits those breaks provide. 

4. A sense of distrust

One of the most common arguments against time tracking is that it creates feelings of distrust among employees. Given that nearly two in three employees already distrust their leader, think carefully about whether time tracking would perpetuate the problem.

So should you ask your team to track their time? There’s no clear answer, unfortunately. Weigh the pros and cons carefully, and remember: You can always change your policy if it isn’t working like you thought it would. 

4 Fastest Ways to Ruin a Long-Term Client Relationship

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4 Fastest Ways to Ruin a Long-Term Client Relationship

Relationships, and particularly client relationships, require investment and maintenance. Without the proper care, even a long-term connection can break down. 

Losing a stable client can mean more than a hit to your profits: When a client cut ties, your business’s reputation is stained. That, in turn, may make other clients re-evaluate their relationship with you. And if you had a personal relationship with the client, that may suffer, too.

The good news is that with reflection and self-awareness, you can do your part to maintain long-term client relationships. Above all, avoid these four relationship-ruining mistakes:

1. You go dark when things go wrong.

It’s happened to all of us: The project begins to creep past its budget, or the timeline for delivery stalls.

It’s tempting to forget the problem and hope it goes away, leaving the client none the wiser. But the client will notice when his or her emails go unanswered. 

Always choose transparent, direct communication over avoidance. Transparency does not indicate weakness. In fact, transparent leaders are often admired because they admit to their flaws as well as their strengths. 

While it may be difficult in the moment, being upfront is important for maintaining a client’s trust in you and your brand. An informed client is a happy client.

2. You never initiate the conversation. 

Responding to a client’s requests for updates is important, but checking in without the client having to ask matters just as much.

First of all, waiting for the customer to come to you isn’t the best business strategy. It’s like waiting for a neighbor to pass by your lemonade stand instead of going door to door. Reaching out regularly to long-term clients keeps your services top of mind. 

Secondly, being the one to reach out builds social capital with clients. If you get to know your clients as people first, chances are that they’ll be more gracious when a deadline gets changed or a deliverable isn’t met. 

Treat clients like human beings: Ask about their families and hobbies. Celebrate successes with them, and likewise, send condolences when appropriate. If you’re worried you’ll forget, use automation to remind you to reach out regularly. 

3. You don’t set boundaries.

Boundaries might seem like just a buzzword, but guarding your time is important when you need to give lots of accounts regular attention. 

The best time to communicate expectations? The beginning of a relationship or, with long-term clients, the start of a new project. 

Ask your client how they prefer to communicate. Will he expect regular updates? Or would he prefer that you handle the project and only come to him with problems, questions, or a draft to review? Regardless, be clear that you aren’t available for out-of-the-blue calls or unnecessary meetings.

4. You repeat past mistakes.

Failure is hard to swallow in any setting, but it’s exceptionally difficult when it involves a long-term relationship. Clients who trust you will likely overlook one or two mistakes, but don’t expect them to do so if you keep making the same ones. 

What if you do make a stomach-churning, cheek-burning mistake? Don’t look outward for someone else to blame; turn inward and ask what factors might have caused you to make the error.

Take your cue from Brene Brown, who encourages leaders to “rumble” with their mistakes. Use phrases like “help me understand” and “I’m wondering” to put the onus for change on yourself.

What if you do make the same mistake again? Communicate clearly and directly, explain the situation, make an apology, and offer a path forward. In the long run, owning your actions and being a person of your word will always pay off. 

Strong client relationships are the cornerstone of any successful business. If in doubt about how to handle a long-term relationship, remember the Golden Rule: Treat them like how you’d want to be treated, and they’ll do the same for you. 

6 Stress-Management Tips From Top Business Leaders

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4 Ways Crises Hurt Productivity

Nobody is immune to stress. So how do business leaders who make it big manage to keep their heads on straight?

They learn to befriend their stress response. But if that’s the first step, then what are the day-to-day, ongoing things they do to harness their stress in healthy ways? 

The following tips, collected from top business leaders throughout the country, will equip you with the necessary tools to manage your stress:

Become The Master Of Your Own Stress

The ultimate goal of stress management is not a stress-free career; it’s to get the upper hand when you’re under pressure.

Small habits add up. Master your stress levels by incorporating these hacks from respected business leaders into your own routine:

1. Be proactive.

Often, stress and procrastination go hand in hand. Instead of putting off that major task or big project, get the ball rolling by taking initiative. 

That’s what Jeff Bezos, CEO of Amazon, would advise: “Stress primarily comes from not taking action over something that you can have some control over,” Bezos told the Academy of Achievement.

Every marathon begins with the first step. Whether you make that initial phone call or send an email to jumpstart a project, taking action alleviates stress and puts you back in the driver’s seat.

2. Tackle one to-do at a time.

When faced with multiple projects and responsibilities, many founders try to juggle everything at once. But author and leadership consultant Devora Zack sees single-tasking as both more efficient and less stressful.

Research by the American Psychological Association supports Zack’s idea that multitasking actually makes us less productive, which creates more pressure to get things done.

Go through your to-do list one item at a time. You’ll enjoy it more, come up with a better product, and get the job done faster. 

3. Get grounded.

When you need a break, you need a break. Research shows that giving yourself a break during the workday not only allows you to recharge, but it can also boost creativity, memory, stamina, and decision-making skills. 

There are many ways to achieve this mental state referred to as “resting mind.” Oprah Winfrey admits she retreats to the bathroom when she needs time for quiet reflection. Many leaders start off their day with ten or fifteen minutes of silent meditation.

No matter your method, check in with yourself throughout the day to calm your stress response. Even just planting your feet on the ground while sitting at your desk and allowing yourself a few deep breaths can do wonders.

4. Block your day.

How does Elon Musk, CEO of Tesla and SpaceX, keep his cool when working 100 hours per week at the two companies? With time blocking. Musk carves up his day into five-minute pieces, associating each with a specific task or activity. 

Stress management and time management are twin siblings. Instead of pushing your mental limits to finish a project deadline — and throwing everything that comes later in the day off-schedule — organize your time into similarly sized blocks.

Not only does this allow for much needed breaks, it also provides you with the opportunity to break down bigger projects. The more pieces you can split them into, the less stressful any one of them will be. 

5. Get enough exercise.

Physical activity is one of the best tools in your stress-management kit. Exercise, particularly cardiovascular exercise, releases endorphins and refreshes your mind.

Leaders from Mark Cuban to Mark Zuckerberg to Richard Branson to Warren Buffett exercise daily. The Facebook founder loves to run, while Mark Cuban is known for his basketball game.

Exercise doesn’t have to happen at the gym, either. Try doing calisthenics at home. Go for a run. Haul your bike out of the garage for your daily commute each morning. Whatever gets you moving, do it. 

6. Refocus on a mental puzzle or game.

What if your mind is simply stuck on something stressful? Stick it to something else: Play a game of sudoku. Break out a crossword puzzle. Merely count stripes on the road as you walk.

Here, Brad Pitt has an interesting approach: the actor and investor walks around and analyzes building architecture when he’s feeling overwhelmed. Inevitably, Pitt’s mind moves to his own home’s structural needs. 

Overcoming pressure and tension when you’re a business professional or entrepreneur can seem insurmountable. However, altering small daily habits can make a huge impact in managing and mastering your stress for good.

Be Proactive, Not Reactive with Your Time

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I recently had to leave town for an important meeting. Instead of flying, I decided to make a little road trip out of the event. As long as I can listen to music and roll down the windows, I actually get a kick out of driving. And, if there are no mishaps along the way, that’s even better — but there will always be a mishap — if you aren’t prepared. Be proactive, not reactive with your time.

Of course, there was a minor hiccup during my journey — I got a flat tire. While it’s not the end of the world, it was an inconvenience. And, while getting a flat is common, in this case, it was unavoidable.

Before I left, I knew that it was time to get new tires. That’s when you hurry and take care of something — right when you think that thought. However, I figured I would do this after I returned home. That decision came back to bite me — and as a general rule — they do come back to bite you.

While making excellent time on my way home, the rear driver tire went kaput. As a result, I had to spend the time changing the tire. The tire incident would have all been avoided if I had just gone and replaced my tires before departing.

In other words, I should have been more proactive. If I had been proactive — I wouldn’t have had to deal with this minor headache. According to Stephen Covey’s influential book, The 7 Habits of Highly Effective People, proactivity is the most critical characteristic of effective and successful people. Proactivity t’s so meaningful that it lays the foundation for the other six habits in Covey’s book.

More recently, however, I’ve come to realize that being proactive is also vital to time management. It encourages you to prepare for the unexpected, become more self-aware, and focus only on the activities that are tied into the big picture.

But, how can you be proactive, not reactive, with your time? Well, here the best places to start.

Develop a “hunter” mentality.

Creating to-do-lists are laudable. They can assist you in identifying everything that you need to get accomplished. Unfortunately, sometimes, they’re not effective when it comes to managing your time. The ineffective nature of lists comes from the fact that we don’t estimate the right amount of time needed to complete specific tasks. And, lists also have a knack of helping us avoid what’s most important, even critical.

A better solution? Develop a “hunter” strategy.

I came across this concept from Aytekin Tank, the founder, and CEO of JotForm. According to Tank, our ancestors didn’t rely on to-do-lists to survive. Instead, they rose “every single day with one goal in mind — to make a successful hunt — which was the single most important thing for the hunter and his family.” If the hunt weren’t successful, then there would be nothing to eat.

“I think when it comes to scheduling, this is a great mindset to have,” adds Tank. “Instead of writing down dozens of tasks that you need to get done each day — choose one that MUST get done and will deliver the most impact.”

Schedule your time.

After determining your priorities, add them to your calendar. Ideally, you should work on your most important tasks a couple of hours after waking since this is when you’re most alert and energetic. The key, however, is dedicating the proper amount of time to these tasks and blocking out distractions while working on them.

I’d also suggest that you share your calendar with others so that they’re aware of when you’re available and busy. You shouldn’t share everything, like personal obligations. But, it’s easy to eliminate interruptions.

Create and stick to a routine.

Being proactive means that you’re consistent. And, is there anything more consistent than a daily routine?

Your routine should be built within your schedule and should include chunks of time for both high and low priority tasks. It should also include morning and evening rituals that will supercharge today and tomorrow. For instance, instead of being glued to your phone as soon as your eyes open, get up, exercise, eat a healthy breakfast, and review your calendar.

During the evening, skip anything work-related and do something relaxing like reading. You should also plan out tomorrow, prepare your meals, and pick out your clothes to avoid decision fatigue.

Focus on your circle of influence.

Covey came up with something called the Circles of Concern and Influence. Circles of Concern are the things that we have no control like the weather. On the flipside are the things that you can change, aka your Circles of Influence.

“According to Covey, what separates reactive people from proactive people is which circle they spend the most time, attention, and energy in,” writes Brett and Kate McKay. “Reactive people pay more attention to the items that are just in their Circle of Concern — the stuff they have little or no control over.” As a result, they become “psychologically debilitating.”

Proactive people don’t spend their time and energy on these matters. Instead, they focus on their Circle of Influence. They’re able to do this by figuring out your circles and jotting down the things that make you anxious. It’s a simple exercise to see what you do have influence over.

You can also rephrase your language. For example, replace “I can’t” with “I prefer.” Meditation is also helpful since it forces you to be more present. And, take action, no matter how small, as this “ kickstarts a virtuous cycle of proactivity.”

Don’t feel pressured.

“When someone’s pressuring you to make a decision you’re not sure about, simply buy time and say:’“I’ll think about it,’” recommends Preston Ni M.S.B.A. “This phrase can instantly lift the psychological pressure, and put you in greater control of the situation.”

“Whether it’s an acquaintance asking for a favor, a romantic interest pursuing a date, or intense sales pressure, take the time you need to evaluate the pros and cons of the situation, and consider whether you want to negotiate a different arrangement, or if you’re better off by saying ‘no,’” says Ni. Of course, you don’t want to keep them hanging. But, when it comes to requests for your time, at least sleep on it before committing or rejecting it.

Have a “no” policy.

Speaking of saying “no,” establish boundaries by implementing a “policy.” For example, enforce a one-day-a-week no-meetings policy. It doesn’t matter which day of the week this is, although Wednesdays have been a popular choice. The idea here is that you don’t accept any meetings on this particular day. Instead, you use this time as a “Maker’s Day” or to focus on solving problems without being interrupted.

A “no” policy is also useful in maintaining a healthy work-life balance and preventing you from overcommitting. Let’s say that Friday nights are reserved for your family. That means you don’t plan any work-related events or accept any other social invites on this night because it will interfere with this ritual.

Overcome Murphy’s Law.

Coined by the American aerospace engineer Captain Edward Aloysius Murphy Jr., Murphy’s Law states that “anything that can go wrong, will go wrong.” And, it should go without saying that this concept can impact your time.

Going back to my flat tire experience. If I had a meeting that day, this would have caused me to be late. While it was unexpected, I should have addressed the problem in advance. Staying proactive will take care of a considerable percentage of issues that come up. Prevention and proactive are words that should be listed together in problem-solving.

You can’t anticipate everything that could go wrong. But, you can determine the possible scenarios and develop a contingency plan. For instance, since I was traveling that day, it would be wise not to have any appointments scheduled just in case something went wrong during my travels.

Another example is that I always carry the computer charge and my phone charger in my bag. If these two items are not in my slim computer bag — I will need them. And remarkably — I help someone else out daily with these two items.

Other ways that you can overcome Murphy’s Law could be:

  • Preparing as much as possible the night before. Let’s say your alarm didn’t go off in the morning. If your work gear is already packed and your clothes are laid out. It will solve everything. But, it will make things a little less hectic.
  • Being realistic with your time. Time yourself until you know precisely now how much time you need for repeated habits. Habits would be showering and getting ready. Time the drive or the walk to the office. Know yourself well enough to calculate realistically. What can you achieve in a day? Don’t spread yourself too thin.
  • Adding time buffers. Let’s say you have meetings all day. As opposed to scheduling them back-to-back, space them out. Now, if a meeting runs late or you got stuck in traffic, it won’t impact the next event.
  • Double-checking your tasks. I recently missed a deadline because I didn’t double-check the due date. If I had taken the extra second to read the fine print, this could have been avoided.
  • Learning how to separate the urgent from the important. While this isn’t the easiest of feats, it will help you focus on what deserves your attention right now and what can wait until later.

Don’t become complacent.

Being proactive is all about tracking your progress and finding out where you need to improve. For instance, I used to spend almost an hour each morning on email and social media. After tracking my time, I realized that this was a colossal waste of my time. Thanks to self-discipline and automation, I’ve reduced this amount of time and use it more productively.

 

3 Things to Keep in Mind When Setting Holiday Hours

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3 Things to Keep in Mind When Setting Holiday Hours

 As I visit different stores to do my Christmas shopping, I always wonder how different companies decide when they will be open during the holidays. 

I see some stores and companies shut down for a few days, or even a couple weeks as the year comes to a close. Others seem not to skip a beat and remain open all the way through Christmas and the New Year. 

Setting holiday hours is a matter of balancing competing needs: On one hand, it’s important to respect employees’ need for work-life balance. On the other, don’t you want to maximize the time your customers can spend in store?

So what should your holiday hours be? That’s up to you; make the call with these considerations in mind:

1. Holiday rushes happen.

Although you should set regular hours for most of the year, your holiday schedule needn’t be set in stone. Sometimes it’s best to be flexible on certain weeknights or over the weekend to take advantage of big shopping rushes. 

A business that chooses to stay open for even 30 more minutes on a few nights during the Christmas season stands to benefit when competitors are closed. Earn enough, and you might be able to give everyone a few extra days off. 

2. Your customers have similar shopping habits.

Of course, you still want to predict busy periods when you can. Don’t just sit around and try out different things: Talk to your customers.

You sell one set of products to similar audiences: Chances are, those customers have similar shopping habits. When do they want to shop? What products should you be sure are stocked during those periods?

Ask, too, about incentives. Is there anything else you could use to draw them in? Are there certain deals your competitors are offering?

3. Your staff has holiday plans.

It’s a busy time for everyone during the holidays. Family members come in to town, there are plenty of activities for kids, and travel is common during the week between Christmas and New Years.

One way to honor your staff’s holiday plans without losing out on sales? Build your holiday schedule around the hours that your team is most motivated and productive. Morning hours might be a smart bet, when most people’s energy levels are higher. 

What if you run a restaurant or other service that people tend to visit at night? In that case, you stay open only at night. You’ll keep your servers and bartenders busy, giving them ample opportunities to collect more tips from generous customers.

Making the Call

As 2020 approaches, it’s natural to want to celebrate. But before closing up shop, remember that you’ve got visitors who are checking their list twice and thinking of you. 

Staying flexible with your hours to accommodate shoppers is a powerful way to boost your bottom line. It can make you a bigger name in your community, put some extra cash in your staff’s pocket, and ensure everyone gets the gifts they want. 

So what should your holiday hours be? Again, there’s no one-size-fits-all schedule. Be flexible, check with your team, and ask your customers. Soon enough, the answer will present itself.

6 Follow-Ups Your Clients Won’t Forget

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Freelancer working

Follow-ups can make or break your customer relationships. Top customers, in particular, expect attention before, during, and after the sale.

How can you squeeze the most value out of those encounters? Be genuine, be generous, and be helpful. Here are six ways to do it:

1. With a thoughtful gift.

Giving a relevant, helpful gift shows that you see top customers as more than just numbers: You care about what they like, and you’re willing to go the extra mile for them.

Did a certain customer mention on an upsell call that she loves chocolate-covered strawberries? Send her a dozen of them a few days after that meeting to show your appreciation. 

2. By inviting them to a webinar.

Hosting events doesn’t just bring leads in the door; it can deepen your connection with existing customers. Add value by inviting them to a webinar.

Especially if you’re a B2B company, learn what continuing education your clients might want. If you’re a marketing firm, can you share some of your favorite tactics? Say you’re a health insurer: Could you put on a wellness event via videoconference?

3. By surprising them with a meal out.

Who doesn’t love going out to eat? There’s no better way than breaking bread together to turn a high-value business relationship into a personal one. Structure your day so you can make time for client meals without shortchanging family.

No one likes to make a decision on a hungry stomach. In a follow-up email, ask your potential clients where their favorite place to eat at is, and then schedule a meeting with them at that restaurant. 

4. By sharing relevant content.

You know how marvelous it feels when someone sends you exactly what you need right when you need it. If you know a client is struggling with a decision or unsure about how to do something, give that feeling to them.

Did your company just publish a whitepaper on the efficacy of social media advertisements? If you know a small business you’re pitching has a slim or non-existent social presence, send it to them!

Sharing relevant content shows potential clients that you care about what matters to them. When they see you’re tuned in to their needs, they’ll be that much more likely to do business together.

5. By taking a personal interest in them.

When you’re sincerely interested in someone, it shows. And thanks to the reciprocity principle, the customer or prospect you’re targeting will be tempted to return the favor of your genuine follow-up.

Don’t do this via email. Either in person or by phone, have a real conversation with them: Ask them how their day is going. What are their hobbies? What are their favorite books, movies, or songs?

6. By volunteering together.

Research shows that volunteering makes you happier. Not only does it provide a sense of purpose, but it promotes physical activity and social interaction. Inviting prospects or customers to a volunteer event with you spreads those warm, fuzzy feelings. When the conversation turns back to business, they’ll associate those same sensations with you.

Casually ask preferred customers about the causes they support. Schedule an hour or two to support one organization involved in those areas, and invite your prospect along. They may be busy, but at the very least, they’ll appreciate your sense of social responsibility.

What if your prospects don’t have any volunteer activities in mind? Bring a little cheer to a retirement home, take care of animals at a local shelter, serve meals at a soup kitchen, shelve books at a library, or pick up trash at a local park. The possibilities are as broad as your client base. 

All it takes to win over and keep top clients is some personal attention. Treat them as more than a sale, and you’ll see the payoff sooner than you think.

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